These Czech ski jumps get the gold in grinning and bearing it. — Roman Vondrous—CTK / Zuma Press

The U.S. speedskating costume seems to channel the Robocop reboot.

It's entirely possible the Canadian team's uniforms were knitted by their moms.

Russia, this year's host, has decided to entertain with a decidedly Christmas vibe.

German athletes are sure to stand out with these multi-colored duffle coats.

Forget Paris or Milan. This year, the high bar for cutting edge fashion is being set not on the catwalks but in the snow of Sochi, Russia. From skintight speedskaters to colorful curlers, these Winter Olympians are redefining haute couture. Warning: You may want to turn down the color contrast on your screen.

If Norway's curling team fails to win a gold medal, the Eurovision Song Contest beckons.

Japan's athletes are apparently pulling for Peyton Manning and the Denver Broncos.

These Czech ski jumps get the gold in grinning and bearing it.
Roman Vondrous—CTK / Zuma Press

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fashion

These Winter Olympics Uniforms Will Blind You

TIME

Jan 22, 2014

Forget Paris or Milan. This year, the high bar for cutting edge fashion is being set not on the catwalks but in the snow of Sochi, Russia. From skintight speedskaters to colorful curlers, these Winter Olympians are redefining haute couture. Warning: You may want to turn down the color contrast on your screen.

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