MONEY Food & Drink

Americans Are Giving Cold Cereal the Cold Shoulder

Reports show industry-wide declines in the longtime breakfast staple.

MONEY Fast Food

Japan’s McDonald’s Is Running Out of French Fries

A labor dispute leads to a spud shortage in Japan.

TIME Innovation

Five Best Ideas of the Day: December 16

The Aspen Institute is an educational and policy studies organization based in Washington, D.C.

1. Micropayments and digital currencies will ignite an explosion of disruptive innovation.

By Walter Isaacson in LinkedIn

2. Latin America is taking the lead with progressive food policies — and putting public health above the interests of the food industry.

By Andy Bellatti in Civil Eats

3. To preserve biodiversity and lift up communities facing hunger in sub-Saharan Africa, indigenous plants might provide a solution.

By Amy Maxmen in Newsweek

4. Teacher preparation programs seek change with a pinpoint innovation approach. It’s time for a broad scale transformation of teaching.

By Kaylan Connally in EdCentral

5. Making clean plastics from biofuel waste could free up valuable farmland for food crops.

By Matt Safford in Smithsonian

The Aspen Institute is an educational and policy studies organization based in Washington, D.C.

TIME Ideas hosts the world's leading voices, providing commentary and expertise on the most compelling events in news, society, and culture. We welcome outside contributions. To submit a piece, email ideas@time.com.

TIME Food

Men Who Love Spicy Food Have More Testosterone

Food-YE-Food
Sriracha chili sauce bottles are produced at the Huy Fong Foods factory in Irwindale, Calif. Nick Ut—AP

A French study finds that some really do like it hot

Men with higher levels of testosterone—the hormone often associated with risk-taking behavior and heightened sex drive in men—tend to love spicy food, according to a French study published in the journal Physiology and Behavior.

In the study, titled “Some Like it Hot” and conducted by researchers from the University of Grenoble-Alpes in France, 114 men ages 18 to 44 sat down to a meal of mashed potatoes with spicy pepper sauce and salt. Researchers saw a clear correlation between higher hot sauce usage and higher levels of testosterone levels found in the saliva of the men. In other words, men with greater testosterone levels tended to douse their food with more hot sauce.

How much capsaicin—the chili pepper compound that makes them spicy—a man likes has been linked to social dominance, aggression and “daring behaviors,” the study authors write. “Conversely, low testosterone levels have been associated with lethargy or depressive mood.”

Though the hot sauce correlation was clear, the mechanism behind it is still unknown. “A wide range of factors, including genetic, physiological, psychological and social forces, influence the liking and consumption of capsaicin-containing food,” the study authors write.

Read next: 3 Reasons You Should Eat More Spicy Food

TIME Business

Craft Beer Officially Isn’t Cool Anymore Because Delta Will Begin Selling It On Flights

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Getty Images

Though it's not yet known if they'll serve it in mason jars

Drinking alcohol is generally a good thing to do before and/or during a long flight. (Just remember not to get too trashed because you’ll cause problems.) Sadly, though, in-flight adult beverage options tend to be pretty disappointing. This week, however, Delta Airlines passengers will have a new option: craft beer.

Yup, Delta will soon be serving beer from the following craft breweries:

  • Ballast Point Brewing Company (San Diego)
  • Blue Point Brewing Company (Long Island, NY)
  • Brooklyn Brewery (Brooklyn, NY)
  • Lagunitas Brewing Company (Petaluma, Calif.)
  • Newburyport Brewing Company (Newburyport, Mass.)
  • Samuel Adams (Boston)
  • Stone Brewing Company (Escondido, Calif.)
  • SweetWater Brewery (Atlanta)

Has craft beer — the sweet, sweet nectar of urban hipsters trying to impress their friends who are in town for the weekend — officially jumped the shark? No, worse. It has boarded a plane and flown over the shark.

So, the next time that one co-worker of yours who, at an awkward group happy hour, raises an eyebrow at your Yuengling and snidely remarks, “I only drink craft beer,” you can be all, “Oh, like the kind they serve on planes?”

TIME Food & Drink

Exclusive: Go Inside the Last Days of wd~50

Get a behind-the-scenes look into the closing of one of the world’s first American avant-garde restaurants

After 11 years of dishing out innovative cuisines, wd~50, a New York City landmark for modernist cooking led by the imaginative Wylie Dufresne, closed its doors. TIME received exclusive access to the restaurant’s last days leading up to its final plating. Check back for the full video in early 2015.

Read Next: Wylie Dufresne Prepares to Close wd-50

TIME Fast Food

McDonald’s Has a Weird New Burger in the Works

File photo of a McDonald's restaurant sign at a McDonald's restaurant in Del Mar, California
A McDonald's restaurant sign is seen at a McDonald's restaurant in Del Mar, Calif. on April 16, 2013. Mike Blake—Reuters

Something fishy's happening at the fast food chain

It’s not a Krabby Patty, exactly, but McDonald’s is releasing a crab-filled burger in Japan. According to Kotaku, the new burger will feature a croquette filled with snow crab and mushrooms and use lettuce and tomato sauce as additional toppings. Even though it’s seafood, McDonald’s Japan is marketing the dish as a burger.

Those hungry for an actual Krabby Patty will have to venture to Palestine, where a restaurant owner has built a replica of the Krusty Krab that, judging by the location’s Facebook page, has yet to be shut down by Nickelodeon’s lawyers.

ModelPress

[ModelPress]

TIME Bizarre

These Pillowcases Smell Like Bacon

bacon pillowcase
J&D’s Foods

This bedding retails for just $12.99

By now, we know the whole world is bacon-crazy, so let’s forgo all the pomp and puns and wishes of “savory dreams” and just cut to the chase: bacon-scented pillowcases are for sale.

From J&D’s Foods, the two-man operation that turned Bacon Salt into a bacon empire, you can now purchase pillowcases that smell like cured meat. These bacon-scented pillowcases, if cared for according to included instructions, claim to maintain their aroma “for 6-12 months or more.” They can even handle multiple wash cycles, though the company advises you to wash them separately from the rest of your clothes, lest you end up with a wardrobe that makes you smell like a short order cook.

Unfortunately, this bizarre bedding—which retails for just $12.99—is currently sold out, because everything that finds its way to Internet fame sells out. But their website promises “new product will be available next week (before holiday shipping deadlines).” Sounds like a lot of people will wake up on Dec. 26 smelling like a headful of bacon.

This article originally appeared on Food & Wine.

More from Food & Wine:

TIME Food & Drink

This Sriracha Stout Beer Is the Perfect Gift for the Special Hipster in Your Life

You can use it to wash down that Sriracha vodka you've been hoarding

Looking for something to put next to the Sriracha candy cane in your favorite hipster’s Christmas stocking?

Look no further than Oregon-based Rogue brewery’s newly available Sriracha stout, costing $13 a pop. It’s probably a great chaser for that Sriracha vodka you’ve been hoarding in your freezer.

Somewhere between gobbling down Sriracha donuts and lollipops, we should probably ask ourself if Sriracha has jumped the shark. But we’ll save that conversation for another day.

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