After a four-year-absence from the luxury sedan market, Cadillac has a new flagship brand
Cadillac unveiled a new, flagship sedan on Wednesday, the CT6, marking the company’s long awaited re-entry into the luxury sedan market.
Cadillac has been noticeably absent from that segment ever since it discontinued production of the DTS, its last full-sized sedan, in 2011. With the CT6, the automaker hopes to tap into a fast-growing luxury sedan segment, fueled by China’s growing demand for prestigious American brands.
The CT6 has a 400-horsepower V-6 engine and an aluminum chassis that puts it in the same weight class as its midsize sedans. The roomy interior includes some high-end touches including a 10-inch touch screen, a Bose 34-speaker sound system and seats with five separate massage settings.