--- title: White Castle Now Selling 'Bleeding' Impossible Burgers description: Meatless options are now on the table at White Castle, which rolled out a new slider made from Impossible Burger's plant-based meat canonical: https://time.com/5237631/white-castle-impossible-burger/ author: Mahita Gajanan article:opinion: false article:content_tier: free article:published_time: 2018-04-12T14:11:11.000Z article:modified_time: 2026-05-11T04:46:20.052Z og:title: You Can Now Get Those Trendy ‘Bleeding’ Veggie Burgers at White Castle og:description: For White Castle fans craving a meatless burger og:url: https://time.com/5237631/white-castle-impossible-burger/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production og:image:width: 1200 og:image:height: 675 og:image:alt: TIME og:type: article twitter:card: summary_large_image twitter:title: You Can Now Get Those Trendy ‘Bleeding’ Veggie Burgers at White Castle twitter:description: For White Castle fans craving a meatless burger twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production --- # You Can Now Get Those Trendy ‘Bleeding’ Veggie Burgers at White Castle > Sponsored content. 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The Brief is available free at time.com/newsletters, where readers can select it along with any of TIME's other six newsletters. There is no subscription required to receive it. #### Is The Brief free? Yes. The Brief is a free daily email newsletter from TIME. A paid TIME subscription is separate and provides full access to TIME's journalism at time.com/subscribe-agent. #### Who writes The Brief? The Brief is led by editor Richard Hall and draws on reporting from TIME's newsroom. Every edition is assembled by TIME editors rather than generated automatically. by [Mahita Gajanan](https://time.com/author/mahita-gajanan/) ## Mahita Gajanan Gajanan is an editor at TIME. Apr 12, 2018 2:11 PM UTC by [Mahita Gajanan](https://time.com/author/mahita-gajanan/) ## Mahita Gajanan Gajanan is an editor at TIME. Apr 12, 2018 2:11 PM UTC White Castle is stepping into the [plant-based meat](http://time.com/5181524/impossible-burger-plant-based/) game by debuting a new slider from Impossible Foods. The Impossible Slider will be available at 140 [White Castle](http://time.com/money/4177989/white-castle-valentines-day/) locations in New York, New Jersey and the Chicago area starting Thursday, according to a [press release](https://www.businesswire.com/news/home/20180412005187/en/Impossible-Slider-Debuts-White-Castle%C2%AE). The new White Castle burger, a plant-based slider, will come topped with smoked cheddar cheese, onions, pickles. It costs $1.99 individually and can also be ordered as part of White Castle’s combo meals.  Impossible Foods Impossible Food’s plant-based meat is made from potato protein, coconut oil and wheat protein. It gets the characteristic texture and [bloody look of meat](http://time.com/5181524/impossible-burger-plant-based/) through the ingredient heme. The move to make its burgers available as sliders at White Castle marks Impossible Foods’ first significant dive into the fast-food world as it tries to win over burger fans. “We look forward to working closely with White Castle, and together learning how to popularize plant-based meat with mainstream burger lovers,” Impossible Foods CEO Patrick O. 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