Netflix Inc. Illustrations Ahead Of Earnings Figures
(Andrew Harrer/Bloomberg via Getty Images) Bloomberg—Bloomberg via Getty Images

Netflix's CEO Says Entertainment Pills Could Make Movies and TV Obsolete

Oct 25, 2016

You've no doubt heard of "Netflix and chill," but Netflix imagines a future that's a little more like "Netflix and...pill"?

According to Tech Radar, Netflix's CEO Reed Hastings (while speaking at the WSJD Live, the Wall Street Journal's annual digitally minded conference) said that he anticipates that movies and television shows will eventually become obsolete and even went so far as to suggest that drug science would be the future of entertainment.

" Movies & TV shows will be like the opera and the novel," he said, according to the Journal. "There will be substitutes."

One of the substitutes he could envision? As the WSJD Twitter account revealed, Hastings speculates that the future could be a pill that entertains you.

For now, however, Hastings isn't looking to start any recreational drugs for entertainment purposes, focusing instead on improving the streaming services Netflix already offers.

"F undamentally we're about eliminating loneliness and boredom," he said.

All products and services featured are based solely on editorial selection. TIME may receive compensation for some links to products and services on this website.