TIME Retail

You’ll Soon Be Able to Get a Tattoo at Whole Foods

Bloomberg—Bloomberg via Getty Images

The Co-CEO said the 365 stores will look beyond groceries to bring in younger shoppers

You can get almost anything at Whole Foods (for a price); camel milk, emu eggs, gluten-free beer … and soon, a tattoo.

Co-CEO Walter Robb told Bloomberg in a Thursday interview that Whole Foods is looking to bring a variety of services to its upcoming, budget-friendly 365 chain to entice young, Millennial consumers. They’re currently looking for outside suppliers and vendors who can set-up shop within the markets, through a program called “Friends of 365.”

Those partnerships could include more standard grocery store fare, such as body-care products. But Robb said they’re also looking to push the envelope with offerings such as record stores or in-store tattoo services.

In May 2015, Whole Foods announced the new chain aimed at more budget-conscious shoppers and named for their 365 brand, after receiving the nickname ‘Whole Paycheck’ for its aspirational pricing.


Tap to read full story

Your browser is out of date. Please update your browser at http://update.microsoft.com


Dear TIME Reader,

As a regular visitor to TIME.com, we are sure you enjoy all the great journalism created by our editors and reporters. Great journalism has great value, and it costs money to make it. One of the main ways we cover our costs is through advertising.

The use of software that blocks ads limits our ability to provide you with the journalism you enjoy. Consider turning your Ad Blocker off so that we can continue to provide the world class journalism you have become accustomed to.

The TIME Team