For those who don’t like sports, the Super Bowl now has a new draw. And it doesn’t have anything to do with the commercials.
The National Football League (NFL) and Council of Fashion Designers of America (CFDA) have teamed up to merge football with fashion for the historic Super Bowl 50. The two organizations have collaborated on 50 bespoke designer footballs that will be up for auction from Jan. 20 through Feb. 14 on the NFL Auction site.
These one-of-a-kind balls were created by notable fashion designers such as Rachel Zoe, Betsey Johnson, Marchesa, Kenneth Cole and Rebecca Minkoff, and will be on display in San Francisco in the week leading up to the Super Bowl on Feb. 7. “We are pleased to partner with the NFL once again on this creative endeavor, which highlights CFDA Members unique talents and passion for creativity while giving back to youth and important fundraising initiatives,” said Adam Roth, the CFDA’s Director of Strategic Partnerships, in a statement. “With our collaboration, the NFL offers a unique take on the iconic football, particularly for women who care about fashion and also love the game.”
Proceeds from the auction will benefit the NFL Foundation, a nonprofit that seeks to improve the lives of those who play and are involved with the game of football.
View the full collection above.
Designed by Betsey JohnsonNational Football LeagueDesigned by Stacey Bendet, Alice & OliviaNational Football LeagueDesigned by Kenneth ColeNational Football LeagueDesigned by Georgina Chapman & Keren Craig, MarchesaNational Football LeagueDesigned by Rachel ZoeNational Football LeagueDesigned by Richard Lambertson & John Truex, ShinolaNational Football LeagueDesigned by Daniel Silberman & Justin Salguero, IllestevaNational Football LeagueDesigned by Rebecca MinkoffNational Football LeagueDesigned by Danielle Snyder & Jodie Snyder Morel, DannijoNational Football LeagueDesigned by David HartNational Football LeagueDesigned by Billy ReidNational Football LeagueDesigned by Brett Heyman, Edie ParkeNational Football LeagueDesigned by Siki ImNational Football LeagueDesigned by Tanya TaylorNational Football LeagueDesigned by Tadashi ShojiNational Football LeagueDesigned by Whitney Pozgay, WhitNational Football LeagueDesigned by Max Osterweis & Erin Beatty, SunoNational Football LeagueDesigned by Sam & Libby EdelmanNational Football LeagueDesigned by Paul AndrewNational Football LeagueDesigned by Robert GellerNational Football LeagueDesigned by Irene NeuwirthNational Football LeagueDesigned by Clare Vivier, Clare V.National Football LeagueDesigned by Melissa Joy ManningNational Football LeagueDesigned by Shea & Raan Parton, ApolisNational Football LeagueDesigned by Michael Saiger, MiansaiNational Football LeagueDesigned by Carlos CamposNational Football LeagueDesigned by Carly Cushnie & Michelle Ochs, Cushnie et OchsNational Football LeagueDesigned by Eva Zuckerman, Eva FehrenNational Football LeagueDesigned by Liya Kebede, LemlemNational Football LeagueDesigned by Gigi Burris, Gigi Burris MillineryNational Football LeagueDesigned by Jennifer FisherNational Football LeagueDesigned by Rachel RoyNational Football LeagueDesigned by Jennifer MeyerNational Football LeagueDesigned by Lisa PerryNational Football LeagueDesigned by Kendra ScottNational Football LeagueDesigned by Mark McNairyNational Football LeagueDesigned by Michael BastianNational Football LeagueDesigned by Ariel & Shimon Ovadia, Ovadia & SonsNational Football LeagueDesigned by Alex, Matthew & Samantha Orley, OrleyNational Football LeagueDesigned by Nicole MillerNational Football LeagueDesigned by Prabal GurungNational Football LeagueDesigned by Daniel Corrigan & Jake Sargent, Simon MillerNational Football LeagueDesigned by Marcus Wainwright & David Neville, Rag & BoneNational Football LeagueDesigned by Sanglim LeeNational Football LeagueDesigned by Tim CoppensNational Football LeagueDesigned by Veronica Miele Beard & Veronica Swanson Beard, Veronica BeardNational Football LeagueDesigned by Louise Camuto, Vince CamutoNational Football LeagueDesigned by Francesca Amfitheatrof, Tiffany & CoNational Football LeagueDesigned by Todd SnyderNational Football LeagueDesigned by Cynthia Sakai, Vita FedeNational Football League