Star Wars Trailer Spikes Monday Night Football Ratings

October 20, 2015 12:18 PM EDT

The Force was strong with the trailer for Star Wars: The Force Awakens as it debuted at halftime of ESPN’s Monday Night Football.

Ratings went up in the 15 minutes before the trailer came on at halftime of the matchup between the New York Giants and the Philadelphia Eagles, according to early numbers from Nielsen. From 9:45-10 p.m. E.T. the broadcast had a rating of 11.7, as the trailer premiered about 10:05 p.m. That’s compared to an average rating of 9.6 for the night.

Fans of the franchise waited through the actual game, a blowout Eagles victory over the Giants, but took to Twitter to voice their frustrations:

Forget the Giants-Eagles game tonight. I can't wait until halftime to see full trailer for Star Wars movie.
— eric sondheimer (@latsondheimer) October 19, 2015

You think Eli Manning has any idea his (predictably) bad quarterback play is angering millions of #StarWars nerds right now? #MNF
— Jonathan Paula 📸 (@JonPaula) October 20, 2015

In honor of the Star Wars trailer at halftime Eli Manning and Sam Bradford are being as accurate as Stormtroopers
— Rodger Sherman (@rodger) October 20, 2015

And Gruden is gonna analyze the trailer afterwards: "This guy...this Kylo Ren guy....I love this guy! He reminds me of Sterling Sharpe!"
— LempsMKE (@itsjustChrisnow) October 20, 2015

The Eagles won 27-7.

Anticipation of Star Wars Trailer Spikes Monday Night Football Ratings

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