If you ever needed inspiration to get yourself working toward your biggest dreams, Under Armour has just the thing.
The activewear brand’s latest ad stars NBA MVP Stephen Curry, who helped the Golden State Warriors bring home an NBA championship; Misty Copeland, the first black principal ballerina at the American Ballet Theatre; and golfer Jordan Spieth, who won both the 2015 Masters and the U.S. Open.
The #RuleYourself campaign launched with a hypnotizing video that shows each athlete, and thousands of replicas of themselves, focusing on their own training, with the final tagline: You are the sum of all your training.
Tom Brady, who is currently challenging a four-game suspension from the NFL over “Deflategate,” is also set to be part of this new campaign. Though he’s absent from the latest spot, an Under Armour spokesperson confirms that Brady’s commercial will debut sometime September.
More Must-Reads from TIME
- Why Biden Dropped Out
- Ukraine’s Plan to Survive Trump
- The Rise of a New Kind of Parenting Guru
- The Chaos and Commotion of the RNC in Photos
- Why We All Have a Stake in Twisters’ Success
- 8 Eating Habits That Actually Improve Your Sleep
- Welcome to the Noah Lyles Olympics
- Get Our Paris Olympics Newsletter in Your Inbox
Contact us at letters@time.com