--- title: E-Cigarette Use Is On the Rise, But It's Not Replacing Tobacco description: 75% of e-cigarette users continue to use traditional tobacco products, survey says. canonical: https://time.com/3915957/e-cigarettes-vaping-health-tobacco-addiction/ author: Katy Osborn article:opinion: false article:content_tier: free article:published_time: 2015-06-10T16:10:43.000Z article:modified_time: 2026-02-22T08:05:07.829Z article:section: Health og:title: E-Cigarette Use Is Rising, But Isn't Replacing Tobacco og:description: Three out of four vapers are also using traditional tobacco products. og:url: https://time.com/3915957/e-cigarettes-vaping-health-tobacco-addiction/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltdc5d268dad4d1734/698853e55f570fefdcb1be8f/e-cigarette.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 3174 og:image:height: 1785 og:image:alt: New e-cigarette laws og:type: article twitter:card: summary_large_image twitter:title: E-Cigarette Use Is Rising, But Isn't Replacing Tobacco twitter:description: Three out of four vapers are also using traditional tobacco products. twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltdc5d268dad4d1734/698853e55f570fefdcb1be8f/e-cigarette.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # One in 10 Americans Now Vape but Most Also Use Regular Tobacco Products > Sponsored content. 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Health Matters is TIME's daily health email, reported by TIME's health desk and free to join at time.com/newsletters. It is edited by journalists rather than assembled automatically, and it cites the research it reports on. #### Is Health Matters free? Yes. Health Matters is a free daily newsletter from TIME, available at time.com/newsletters. #### Who reads TIME's Health Matters newsletter? Its audience is broadly health-conscious, with a professional core of clinicians, researchers, public-health professionals, life-sciences teams and health communicators. by [Katy Osborn](https://time.com/author/katy-osborn/) ## Katy Osborn Jun 10, 2015 4:10 PM UTC  New e-cigarette laws. File photo dated 24/10/14 of a man smoking an electronic cigarette, as electronic cigarettes would be banned from bars, restaurants and workplaces and made illegal for under-18s, under proposed new laws in Ireland. Issue date: Friday January 30, 2015\. Like any other tobacco product, they would also be subject to bans on advertising and sponsorship, under the plan. See PA story IRISH ECigarettes. Photo credit should read: Yui Mok/PA Wire URN:22094298 New e-cigarette laws. File photo dated 24/10/14 of a man smoking an electronic cigarette, as electronic cigarettes would be banned from bars, restaurants and workplaces and made illegal for under-18s, under proposed new laws in Ireland. Issue date: Friday January 30, 2015\. Like any other tobacco product, they would also be subject to bans on advertising and sponsorship, under the plan. See PA story IRISH ECigarettes. Photo credit should read: Yui Mok/PA Wire URN:22094298Yui Mok—AP by [Katy Osborn](https://time.com/author/katy-osborn/) ## Katy Osborn Jun 10, 2015 4:10 PM UTC E-cigarette use may be on the rise but isn’t helping Americans kick tobacco addictions, according to new research A poll of 5,679 Americans conducted by [Reuters](http://www.reuters.com/article/2015/06/10/us-usa-ecigarette-poll-analysis-idUSKBN0OQ0CA20150610) found 75% of people who use electronic cigarettes or other vaporizing devices continue to also smoke traditional tobacco products. The poll indicates that this population of “vapers” is now up to roughly 10% of U.S. adults and 15% of U.S. adults under the age of 40\. This number represents a significant rise from 2013, when the U.S. government estimated the figure to be about 2.6% of Americans. Almost 70% of this poll’s e-cigarette users claim to have started in the last year. While about 40% of e-cigarette-using respondents said they were motivated to use e-cigarettes because they could be smoked indoors and are cheaper than most tobacco products, a majority of users also cited vaping as a safe alternative to smoking. In fact, researchers have yet to corroborate this. The FDA has even proposed [regulations](http://time.com/3843214/e-cigarettes-regulation-health-experts/) requiring e-cigarette manufacturers to add health warnings to their labels. Some 80% of respondents also identified vaping as “a good way to help people quit smoking.” According to the Center for Disease Control and Prevention, [17.8% of U.S. adults](http://www.cdc.gov/tobacco/data%5Fstatistics/fact%5Fsheets/fast%5Ffacts/) are current tobacco smokers. [Read more at Reuters](http://www.reuters.com/article/2015/06/10/us-usa-ecigarette-poll-analysis-idUSKBN0OQ0CA20150610) ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/3915957/e-cigarettes-vaping-health-tobacco-addiction/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/3915957/e-cigarettes-vaping-health-tobacco-addiction/"},"headline":"One in 10 Americans Now Vape but Most Also Use Regular Tobacco Products","datePublished":"2015-06-10T16:10:43.000Z","dateModified":"2026-02-22T08:05:07.829Z","description":"Three out of four of e-cigarette users are now both vaping and smoking","url":"https://time.com/3915957/e-cigarettes-vaping-health-tobacco-addiction/","keywords":["Addiction","health"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltdc5d268dad4d1734/698853e55f570fefdcb1be8f/e-cigarette.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Katy Osborn","jobTitle":null,"url":"https://time.com/author/katy-osborn/"}],"articleSection":"Health","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltdc5d268dad4d1734/698853e55f570fefdcb1be8f/e-cigarette.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"New e-cigarette laws","caption":"New e-cigarette laws","creditText":"Yui Mok—AP","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/health/","name":"Health"}},{"@type":"ListItem","position":2,"item":{"@id":"/tag/addiction/","name":"Addiction"}},{"@type":"ListItem","position":3,"item":{"@id":"https://time.com/3915957/e-cigarettes-vaping-health-tobacco-addiction/","name":"One in 10 Americans Now Vape but Most Also Use Regular Tobacco Products"}}]}] ```