By NBC News
What’s love got to do with it? Apparently, everything, when it comes to TV.
Romantic comedies may be dead at the movies, but on television, suddenly, the genre is thriving. Or, at least, trying to. But don’t call shows on the air or coming soon “romcoms” — the preference is to refer to them as “relationship shows” so that visions of that last cinematic disaster you experienced doesn’t creep into your mind.
Marketing ploy? Maybe, but it’s also not unreasonable. Tales of love and romance are a tough sell in this age of brooding anti-heroes and sarcastic, narcissistic protagonists…
More Must-Reads From TIME
- What Student Photojournalists Saw at the Campus Protests
- How Far Trump Would Go
- Why Maternity Care Is Underpaid
- Saving Seconds Is Better Than Hours
- Welcome to the Golden Age of Ryan Gosling
- Scientists Are Finding Out Just How Toxic Your Stuff Is
- The 100 Most Influential People of 2024
- Want Weekly Recs on What to Watch, Read, and More? Sign Up for Worth Your Time
Contact us at letters@time.com