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# How Does A Pop-Tart-Flavored Beer Sound?

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<!-- video src="https://cdn.jwplayer.com/manifests/aKVkQpYz.m3u8" -->
## Video: How Does A Pop-Tart-Flavored Beer Sound?

[Watch (HLS stream): How Does A Pop-Tart-Flavored Beer Sound?](https://cdn.jwplayer.com/manifests/aKVkQpYz.m3u8) (0:59)

![How Does A Pop-Tart-Flavored Beer Sound?](https://cdn.jwplayer.com/v2/media/aKVkQpYz/poster.jpg?width=720)

_Published 2015-08-21. You might not have asked for it but Pop-Tarts is latest breakfast food to become a flavor of beer._


---

Jul 27, 2023 6:42 PM UTC

---

## More From This Series

[All Videos](https://time.com/video/)

[Live the Flavor](/video/Guklidlv/)

### Live the Flavor

[Trick-or-Treat Tart](/video/u9itv45y/)

### Trick-or-Treat Tart

[Meet the Prince of Tarts on the 50th Anniversary of Pop-Tarts](/video/6CpKmRwx/)

### Meet the Prince of Tarts on the 50th Anniversary of Pop-Tarts

---


## Transcript

You might have asked for it, but it's coming. A Poptart flavored beer. 21st Amendment Brewery in San Francisco is debuting the Toaster Pastry, August 29. The company says it's homage to their new facility's history. It was previously a Kellogg factory that made Frosted Flakes and Poptarts. The Toaster Pastry will be available alongside the brewery's other seasonal offerings. It will be sold in a 19. 2 ounce can and will contain 7. 6 % alcohol by volume. It's starting to feel like a breakfast theme is the latest trend in craft beer. We just learned about a Wheaties flavored beer earlier this month and Black Bottle Brewery will bring back its Count Chocula beer later this month.

That same company had already created brews using Honey Bunches of Oats, Golden Grahams, and Cinnamon Toast Crunch. And if you are a huge beer fan that doesn't want to drink at breakfast, then Potlicker Kitchen sells a variety of jellies with a beer base. While that sounds delicious, we are probably going to stick with coffee in the morning, at least on the weekdays.

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