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# The Stories Behind Donald Trump's TIME Covers

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## Video: The Stories Behind Donald Trump's TIME Covers

[Watch (HLS stream): The Stories Behind Donald Trump's TIME Covers](https://cdn.jwplayer.com/manifests/W8uZ13Pz.m3u8) (5:07)

![The Stories Behind Donald Trump's TIME Covers](https://cdn.jwplayer.com/v2/media/W8uZ13Pz/poster.jpg?width=720)

_Published 2021-01-21. TIME's D.W. Pine looks back at the various covers featuring Donald Trump, from his first appearance in 1989 to the end of his presidency._


---

Oct 10, 2023 4:37 PM UTC

---

## More From This Series

[All Videos](https://time.com/video/)

[TIME's Creative Director on the Meaning of the Magazine's Cover](/video/tjOoBUmK/)

### TIME's Creative Director on the Meaning of the Magazine's Cover

[The Story Behind TIME's 'Climate Is Everything' Cover](/video/hXxmPKGM/)

### The Story Behind TIME's 'Climate Is Everything' Cover

[Donald Trump and the TIME Cover: An Animated History](/video/GvB4NeP3/)

### Donald Trump and the TIME Cover: An Animated History

---


## Transcript

I happened been on their cover like 14 or 15 times. I think we have the all time record in the history of Time magazine. Donald Trump has always had a fascination with time. He first landed on the cover on January 16th, 1989, 28 years before his inauguration, since before his election. Trump has regularly campaigned to be named Time's Person of the Year using rallies and his Twitter feed to comment on Time's choices. They should have picked me for the Person of the Year, but they didn't know. They said. And perhaps most notably, fake time travelers were designed to hang in his golf course clubhouses.

Time has a long history of featuring presidents on the cover, and Trump has been no exception. Eight of the top ten people to appear most often on Time's cover are U.S. presidents. Trump finished his term with 35 covers, the fourth most of any president behind Richard Nixon's 55 covers. Ronald Reagan with 46 and Bill Clinton with 40. Rounding out the top ten are George W Bush with 32. Barack Obama 31. Jimmy Carter 27. Jesus 22. And Hillary Clinton and George H.W. Bush tied at 21. We first introduced candidate Trump to Time's readers in August of 2015, when photographer Martin Schaller and Time editor at large Paul Moakley brought a live bald eagle to the Trump Tower in New York City for a portrait.

This symbol of democracy was particularly animated during the photo and video session, even angrily nipping at the president's hand during the 2016 campaign. We produced seven covers featuring Trump and created an original visual language for this president with the artwork of artist Adele Rodriguez. Rodriguez, who worked as Time's international art director in the 1990s as a strong, simple, graphic style that immediately grabbed worldwide recognition with the meltdown cover, a reflection of his slumping campaign following the Republican National Convention. Two months later, in response to the release of the infamous Access Hollywood tape, Rodriguez followed with an updated image with the headline Total Meltdown.

Of course, TIME reports many different topics, and the visual approaches on the cover reinforces that variety. We have presented President Trump as a frenetic Twitter user, crumbling at the Washington Monument, a punching bag, a graphic wrecking ball, an angry character with his hair on fire, a cross between himself and Vladimir Putin, a king looking into a cover, a slingshot holding fighter, dueling with Nancy Pelosi, a happy president, whistling under an umbrella in the rain, and a man who has painted himself into a corner. We've also photographed Trump for multiple covers, including a White House tour for our May 22nd, 2017 cover and an Oval Office conversation in the summer of 2019 on Trump's plan to keep the White House.

My favorite time cover of Trump is nothing to See Here from February 27, 2017. I believe the strongest time covers leave space for a variety of perspectives for this cover. If you're an opponent of President Trump, you look at the cover and you see all the chaos that this man has created. And if you're a supporter of the president, you look at it and say, even among all the chaos in Washington, look how resolute he is sitting behind that desk. That is a great place for a time cover to be. That image was created by longtime Time collaborator Tim O'Brien, who has painted more covers in the past 30 years than any other artist.

It was the first of what would become a series of four paintings from O'Brien depicting Trump in a growing storm within the Oval Office. Our Trump covers have certainly not been without debate. An image we created of Trump staring down at a young immigrant girl for our Welcome to America cover sparked controversy. During the campaign, Trump frequently used the cover, proclaiming how Trump won as a selling point on the campaign trail. On numerous occasions, the president also tweeted out a fake time cover animation of how Trumpism outlasts Trump. A cover from October 22nd, 2018. But for most of the past year, the president's image on the cover took a backseat to front line workers.

Racial injustice, protests and the rising COVID numbers. And even though the image of Trump wasn't physically shown on two recent covers, his influence was still present. While Trump's presidency has come to a close, it's certainly possible that we haven't seen the last of him. On the cover of Time.

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