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# J.B. Mauney Talks About What Makes a Good Bull Rider

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<!-- video src="https://cdn.jwplayer.com/manifests/UcRpnuKL.m3u8" -->
## Video: J.B. Mauney Talks About What Makes a Good Bull Rider

[Watch (HLS stream): J.B. Mauney Talks About What Makes a Good Bull Rider](https://cdn.jwplayer.com/manifests/UcRpnuKL.m3u8) (0:37)

![J.B. Mauney Talks About What Makes a Good Bull Rider](https://cdn.jwplayer.com/v2/media/UcRpnuKL/poster.jpg?width=720)

_Published 2014-01-15. World Professional Bull Riding Champion J.B. Mauney talked to TIME about the most important bull riding traits: heart and_


---

Jul 27, 2023 4:06 PM UTC

---

## More From This Series

[All Videos](https://time.com/video/)

[A Professional Bull Rider Died After a Bull He Was Riding Stepped on His Chest](/video/L5UdI7SZ/)

### A Professional Bull Rider Died After a Bull He Was Riding Stepped on His Chest

[J.B. Mauney Explains Why Bushwacker the Bull is Tough to Ride](/video/YQVYUjKX/)

### J.B. Mauney Explains Why Bushwacker the Bull is Tough to Ride

[J.B. Mauney: Why New York Is The Best City For Bull Riding](/video/TIcTsM5A/)

### J.B. Mauney: Why New York Is The Best City For Bull Riding

---


## Transcript

>> You've actually won the championship last year, partly by surviving on Bushwacker.

>> Yes, Ma'am.

>> What makes him such a difficult bull to ride?

>> He's got brains, he's smart. If you ever watch him, you can watch 20 videos of that bull and he'll never do the same thing twice. And that's what so hard about him, he's big, he's strong, he's got the power, and when the gate opens, you can't really set a game plan for him, because he's never done the same thing twice. I've been on him more than everybody else has and he has never did the same thing twice with me.

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