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title: How to Get Noticed on LinkedIn | TIME
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# How to Get Noticed on LinkedIn

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<!-- video src="https://cdn.jwplayer.com/manifests/JWS6RTAE.m3u8" -->
## Video: How to Get Noticed on LinkedIn

[Watch (HLS stream): How to Get Noticed on LinkedIn](https://cdn.jwplayer.com/manifests/JWS6RTAE.m3u8) (1:31)

![How to Get Noticed on LinkedIn](https://cdn.jwplayer.com/v2/media/JWS6RTAE/poster.jpg?width=720)

_Published 2015-12-16. Author Kerry Hannon explains how LinkedIn is the new resume and how you can use it to your advantage to find a job._


---

Jul 27, 2023 7:03 PM UTC

---

## More From This Series

[All Videos](https://time.com/video/)

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### Sallie Krawcheck has LinkedIn advice for You

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### Russia Blocks LinkedIn

[LinkedIn Co-Founder Reid Hoffman on "The Start-Up of You"](/video/KItZo82h/)

### LinkedIn Co-Founder Reid Hoffman on "The Start-Up of You"

---


## Transcript

[ MUSIC ] LinkedIn can be kind of intimidating for some people, do you have and tips to make it easier? LinkedIn is the professional network. There's just no getting around that and anyone who's job hunting today And practically any field. Certainly there are some that don't need it but I find it to be really your living breathing resume and it's so great because you can showcase yourself in so many different ways. You know recruiters really are looking through these LinkedIn profiles to find candidates. So what you need to do is have a good professional photo that shows you're vibrant and energetic and so forth.

You need a nice snapshot of who you are. What is it that you do and if you're not sure what to put right below your name there, you'll look around at other people in your industry and see what they're using to identify themselves. In your summary, you can have a really nice conversational tone. It's not like your resume because this isn't stilted. This is a breathing thing about who I am, what I do, and you can really express what it is that makes you stand out in the crowd. I love LinkedIn also because you can showcase videos, PowerPoint presentations you've done. Also it's a wonderful networking thing.

You can get involved in groups, and I encourage everyone to find Industry Groups that you can participate in. And I think it's a wonderful way to Sort of expand who you are as a professional. But also it is your calling part and it is the first thing someone's gonna look at is who you are and find about yourself. [ MUSIC ]

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