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# Behind the Scenes: Xbox One Launch Event

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<!-- video src="https://cdn.jwplayer.com/manifests/HYnEfZv2.m3u8" -->
## Video: Behind the Scenes: Xbox One Launch Event

[Watch (HLS stream): Behind the Scenes: Xbox One Launch Event](https://cdn.jwplayer.com/manifests/HYnEfZv2.m3u8) (3:06)

![Behind the Scenes: Xbox One Launch Event](https://cdn.jwplayer.com/v2/media/HYnEfZv2/poster.jpg?width=720)

_Published 2013-11-25. A horde of zombies, a whole Roman legion, and high performance race cars, all converged upon the Best Buy Theater in New York City._


---

Jul 27, 2023 3:57 PM UTC

---

## More From This Series

[All Videos](https://time.com/video/)

[Behind the Scenes: The Launch of Playstation 4](/video/4zOA9EGz/)

### Behind the Scenes: The Launch of Playstation 4

[Zombeavers Behind The Scenes](/video/7G6BCAgu/)

### Zombeavers Behind The Scenes

[BehindTheScenes](/video/iRmNECqo/)

### BehindTheScenes

---


## Transcript

Today is a big day here in New York City, X- Box One going on launch you know, at midnight. We don't wanna create just an event that you know, that people can just watch at home. They can certainly do that. But we invited our fans to come down and be a part of it. [ MUSIC ] I've been waiting since 2 p. m. About 30, 40 hours. 3: 30 yesterday in the morning. We've been waiting out here all night, all day. I would like to be the first person to just receive my Xbox before everybody else. Xbox One! Xbox One! Yeah, waiting out here hasn't been that rough. It was cold at first, but it warmed up, and they've been giving all this free stuff, free blankets, sweaters.

I am continually amazed by the dedication and passion for for gaming and specifically Xbox 360 and now Xbox One. Microsoft never lets me down. Every time they're in New York City, they, they know how to, they know how to throw a party. This is the place where we saw live zombies walk past us Roman soldiers. [ CROSSTALK ] I'm trying to take a ride in a Forza Lamborghini soon. [ CROSTALK ] I'm so excited to play Forza now because of the McLaren car. I'm in love with it. When I play Forza Motorsport 5, when I'm not playing my Driveatar is playing. So the system and Xbox Live learn how I drive and now if you're on my friend's list and you join in, I'm going to be playing your game virtually.

I think everyone is, outside is so excited because, consoles launch once every about ten years. So this is a real, real big moment for them, and they've seen what Xbox One can do. So one of the reasons that Im so excited about the Xbox One is just because of the fact that it's a, first off you have the Connect. I could walk into my room, just literally tell, I could go Xbox- Go to Netflix. [ SOUND ] Well, I'm excited for the Xbox One because of all the new features that are coming out. I'm looking forward to the, the Snap feature. Xbox Snap Activity feature. You're gonna be able to snap two apps on the screen at same time.

So if I'm playing Dead Rising 3, I'm gonna be able to snap, and talk to my best friend right here, on Skype, in 1080p. You can snap your music and listen to your music, you can snap your television, watch some television, all while you're still playing the game. [ MUSIC ] We wanna move the ball forward. We wanted to innovate in new and exciting ways. We certainly could of just made the Xbox 360 version two and had it more powerful and so forth. But instead, we wanted to do something completely different. Certainly, make a more powerful box, but address it in such a way that it was, go for the future, and all backed up by Xbox Live.

So, are you ready? Yes sir. Let's do it. We're down to- 10, nine, eight, seven, six, five, four, three, two, one. Xbox One! Xbox One is on sale! I know he's got his.

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