--- title: Walmart Will Trade For Unwanted Gift Cards From Other Retailers | TIME description: The retail giant is testing an exchange where shoppers can trade gift cards from other merchants for Walmart cards up to 95 percent of the card’s value. canonical: https://time.com/video/7evIUp6g/ og:title: Walmart Will Trade For Unwanted Gift Cards From Other Retailers og:description: The retail giant is testing an exchange where shoppers can trade gift cards from other merchants for Walmart cards up to 95 percent of the card’s value. og:url: https://time.com/video/7evIUp6g/ og:image: https://cdn.jwplayer.com/v2/media/7evIUp6g/poster.jpg?width=720 og:type: video.other twitter:card: summary_large_image twitter:title: Walmart Will Trade For Unwanted Gift Cards From Other Retailers twitter:description: The retail giant is testing an exchange where shoppers can trade gift cards from other merchants for Walmart cards up to 95 percent of the card’s value. twitter:image: https://cdn.jwplayer.com/v2/media/7evIUp6g/poster.jpg?width=720 --- # Walmart Will Trade For Unwanted Gift Cards From Other Retailers > Sponsored content. 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They are at time.com/newsletters and are separate from a paid subscription. ## Video: Walmart Will Trade For Unwanted Gift Cards From Other Retailers [Watch (HLS stream): Walmart Will Trade For Unwanted Gift Cards From Other Retailers](https://cdn.jwplayer.com/manifests/7evIUp6g.m3u8) (1:26)  _Published 2014-12-24. The retail giant is testing an exchange where shoppers can trade gift cards from other merchants for Walmart cards up to 95 percent of the card’s value._ --- Jul 27, 2023 5:41 PM UTC --- ## More From This Series [All Videos](https://time.com/video/) [How to Get Cash for Unused Gift Cards](/video/YR6YApU6/) ### How to Get Cash for Unused Gift Cards [Walmart Reports Its Doing Great With Shoppers](/video/DT3xmYEu/) ### Walmart Reports Its Doing Great With Shoppers [Lyft to sell gift cards](/video/9Ft5Z9ID/) ### Lyft to sell gift cards --- ## Transcript If you receive a stack of gift cards this Christmas to places you don't really like shopping, fear not. There is an alternative. Wal- Mart is offering to exchange gift cards from more than 200 retailers, airlines and restaurants for a Wal- Mart gift card. If you do trade in your gift card, you won't get quite 100 % of its value. Amazon customers, for example, can redeem up to 95 % of their gift card's value. For Gap, it's just 85 %. Some brands will be worth as little as 70 %. If Walmart isn't your cup of tea or you don't think you're getting a good enough deal, there are other web sites where you can buy and sell gift cards at a discounted rate. Cardpool offers up to 92 % value and that's in cold hard case. The gift card market in the United States is massive according to advisory firm CEB Tower Group. Americans will load 124 billion dollars onto gift cards in 2014. And while spillage or the amount of unused value on the card has dipped below 1 %. That's still about $ 750 million a year. The firm also found that 68 % of users spend 38 % more than the face value of the card. According to Money, when people are given play money like gift cards, they're more likely to spend it on stuff they don't need. Gift cards were so popular last year an estimated one in eight Americans received one from coffee giant Starbucks. Walmarts card exchange launch is on Christmas day and for now its just a test service a company spokesperson told the associated press if its a success it could be permanent ```json {"@context":"https://schema.org","@type":"VideoObject","name":"Walmart Will Trade For Unwanted Gift Cards From Other Retailers","description":"The retail giant is testing an exchange where shoppers can trade gift cards from other merchants for Walmart cards up to 95 percent of the card’s value.","thumbnailUrl":"https://cdn.jwplayer.com/v2/media/7evIUp6g/poster.jpg?width=720","uploadDate":"2014-12-24T16:54:43.000Z","contentUrl":"https://cdn.jwplayer.com/manifests/7evIUp6g.m3u8","embedUrl":"https://time.com/video/7evIUp6g/","duration":"PT1M26S","potentialAction":{"@type":"SeekToAction","target":"https://time.com/video/7evIUp6g/?jw_start={seek_to_second_number}","startOffset-input":"required name=seek_to_second_number"}} ```