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marketing
Presented By
The Hidden Forces Behind the Rise and Fall of Colorful Kitchens in Postwar America
By Regina Lee Blaszczyk / The MIT Press Reader
The Boss: How Alicia Hatch Juggles Being a CMO and a Mom to Four Young Boys
By Alicia Hatch
The U.S. Used to Be A Good Wingman in the Middle East
By The Aspen Institute
Why Wine Tastes Better When It Costs More
By Amanda MacMillan
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marketing
Watchdog Group: 'No Man's Sky' Wasn't Misleading
Some say the game didn't live up to expectations
By Matt Peckham
November 30, 2016
Adobe Launches Clothing Line of Terrible Stock Photo Shirts
Don't take this one too seriously
By Raisa Bruner
September 14, 2016
How Teens Actually Feel About Social Media Ads
It turns out they don't hate all of them
By Emma Ockerman
August 3, 2016
How to Sell a Product Called Democracy
We need to rethink our system
July 11, 2016
Are Disney Princesses Hurting Your Daughter's Self-Esteem?
Snow White, Cinderella and the rest of the Princess gang have some explaining to do. A new study from Brigham Young University found that engaging with Disney princess culture could make young children more susceptible...
By Kirsten Salyer
June 22, 2016
President Obama's Next Job? Brand Ambassador!
His recent sketch set the stage
By Kirsten Salyer
May 2, 2016
Facebook Ads Are About to Look Much Different
A big new format is coming to the social network
By Victor Luckerson
February 26, 2016
The Best and Worst Ads of Super Bowl 50
Grading the clever, the dull, and the simply weird
By Daniel D'Addario , Victor Luckerson , Alex Fitzpatrick and Megan McCluskey
February 7, 2016
Watch This Amazingly Powerful Student-Made Ad for Johnnie Walker
Get your tissues ready
By Megan McCluskey
December 15, 2015
25 Popular Business Books Summarized In One Sentence Each
Rounding up the essentials for success
By Drake Baer, Mike Nudelman / Business Insider
October 16, 2015
5 Psychological Tactics Donald Trump Has Mastered for His Campaign
First, know your audience
By Sam McRoberts / Entrepreneur
October 15, 2015
How Steve Jobs Got His Employees to Believe in Apple
And why it's important to be transparent with your team
By Jonathan Brill / Quora
October 14, 2015
How Power Affects Our Faith in Others
Research shows that low-power players place greater trust in others than high-power counterparts
October 6, 2015
'One Tough Mother' Is Back for Columbia Sportswear Ads
"It was time for us to insert some sexiness back into our advertising"
By Tanya Basu
October 6, 2015
Why the Ad-Blocking War Could Hurt All of Us
As ad blockers proliferate, websites are retaliating, and that’s bad news for consumers as well as the Internet
By S. Kumar
September 17, 2015
Kids See More Candy Ads on TV Now Than in the Past
Despite pledges from companies to self-regulate, kids are seeing more ads for candy than in the past
By Alexandra Sifferlin
September 10, 2015
5 Marketing Lessons From Donald Trump's Presidential Campaign
What you see is what you get
By Gregg Schwartz / Entrepreneur
August 27, 2015
5 Reasons Donald Trump's Brand Is So Wildly Powerful
Branding experts try to explain why people love Donald Trump
By Victor Luckerson
August 10, 2015
The Truth About Freezing Your Eggs
More women are counting on egg freezing to prolong their fertility. But is science really on their side?
By Charlotte Alter
July 16, 2015
Here's How Twitter Plans to Capture Video Ad Dollars
Feature comes days after Facebook ramped up its own video offerings
By Benjamin Snyder/Fortune
July 8, 2015
How Facebook is Trying To Make Better Mobile Ads
Watch your back, TV
By Robert Hackett / Fortune
June 22, 2015
These Sausage Commercials Will Haunt Your Dreams
These spots are the latest entry in the terrify-the-consumer category
By Dan Mitchell
June 8, 2015
This Is Where People Are Happiest With the Way They Look
Mexicans, you're beautiful and you know it
By Helen Regan
June 4, 2015
These Resurrected Fast Food Mascots Have 1 Thing in Common
It's not just that they're back from the beyond
By Dan Mitchell
June 3, 2015
These Jobs Are Most Likely To Be Taken by a Computer
Great news, dentists!
By Benjamin Snyder / Fortune
May 29, 2015
Big Tobacco Sues British Government Over Effort to Strip Logos From Cigarette Packaging
New laws would strip logos from cigarette packages
By Victor Luckerson
May 22, 2015
Somehow This Olive Garden Commercial Is Pretty Touching
It's surprisingly tasteful
By Benjamin Snyder
May 22, 2015
Why Ronald McDonald Will Never, Ever Get Fired
McDonald's clown mascot has a job for eternity
By Scott Olster
May 21, 2015
This Beer Ad Only Works When Women Pass By
It uses state-of-the-art "gender detection" software
By Benjamin Snyder / Fortune
May 21, 2015
Apple Is About to Change Something Very Basic About its Devices
The writing's on the wall
By Benjamin Snyder / Fortune
May 20, 2015
Why Millennials Are Giving Their Kids Weird Names
And because Millennials love small brands
By Belinda Luscombe
May 11, 2015
Why McDonalds' Hamburglar Makes No Sense
The numbers here don't add up
By Alex Fitzpatrick
May 7, 2015
Cadbury Just Won the Chocolate War
This is chocolate shock and awe
By Kevin McSpadden
April 24, 2015
Australian Supermarket Chain Upsets Veterans
Maybe leave death and suffering out of future marketing plans
By Kevin McSpadden
April 15, 2015
11 Twitter Mistakes to Avoid at All Costs
Question: What is one mistake small businesses and startups make on Twitter constantly that I should avoid? Starting a Tweet With an '@' Sign "Twitter is best when it's a conversation. Too often, startups will...
By BusinessCollective
April 8, 2015
Pillsbury Doughboy Inventor Rudolph R. Perz Dies
The "Poppin' Fresh" creator imagined a doughboy popping out of a Pillsbury dough can
By Sabrina Toppa
April 2, 2015
April Fool? No, the Amazon Dash Button Is Real
No, the Dash Button is not an April Fool
By Helen Regan
April 1, 2015
Toys 'R' Us Wants to Make Its Stores More Fun
Makes sense
By Kevin McSpadden
March 25, 2015
Next Time You Swipe Right, It Could Be a Marketing Stunt
Tinder users at SXSW duped by marketing stunt for movie
By Charlotte Alter
March 16, 2015
Watch Boss Women Prove 'Like a Girl' Is the Best Compliment
When someone says you're doing something like a girl, it means you're doing great
By Charlotte Alter
March 3, 2015
How Madison Avenue Would Sell Vaccines to Parents
We asked marketing execs how they would sell vaccines—and they dreamed up apps and celebrity cagefights
By Alexandra Sifferlin
February 6, 2015
9 Tips to Make Money on Facebook
These marketers have increased their clients' profits by as much as 800 percent
By Marla Tabaka / Inc.
February 5, 2015
Soon You'll See Twitter Ads in Places Other Than Twitter
Twitter is bringing its ads to other platforms
By Dan Kedmey
February 3, 2015
Watch the Best and Worst Ads of Super Bowl XLIX
TIME grades all the ads of Super Bowl XLIX
By James Poniewozik , Laura Stampler , Victor Luckerson and Samantha Grossman
February 1, 2015
The Evolution of Super Bowl Ads—And How Business Conquered the Game
Advertisers are not just buying time between the plays, but also influence over the entire event
By Dan Kedmey
January 30, 2015
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