--- title: 2026 FIFA World Cup Odds, Favorites, and Prediction Markets description: The 2026 World Cup is already generating billions in prediction-market volume. Here's how traders are pricing Spain, France, England, Portugal, and the rest of the field. canonical: https://time.com/partner-content/prediction-markets/the-world-cup-s-billion-dollar-belief-machine/ author: Annie Nader article:opinion: false article:content_tier: free article:published_time: 2026-06-09T23:43:20.294Z article:modified_time: 2026-06-09T23:42:56.367Z article:section: Prediction Markets og:title: 2026 FIFA World Cup Odds, Favorites, and Prediction Markets og:description: The 2026 World Cup is already generating billions in prediction-market volume. Here's how traders are pricing Spain, France, England, Portugal, and the rest of the field. og:url: https://time.com/partner-content/prediction-markets/the-world-cup-s-billion-dollar-belief-machine/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blta71021498fabcfa7/6a27aaac78e98ea1d27ae606/GettyImages-1450070623.jpg?branch=production&width=1024&quality=75&auto=webp&crop=16:9 og:image:width: 1024 og:image:height: 576 og:image:alt: GettyImages-1450070623.jpg og:type: article twitter:card: summary_large_image twitter:title: 2026 FIFA World Cup Odds, Favorites, and Prediction Markets twitter:description: The 2026 World Cup is already generating billions in prediction-market volume. Here's how traders are pricing Spain, France, England, Portugal, and the rest of the field. twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blta71021498fabcfa7/6a27aaac78e98ea1d27ae606/GettyImages-1450070623.jpg?branch=production&width=1024&quality=75&auto=webp&crop=16:9 --- The information presented here is created independently from the TIME editorial staff.  * [Prediction Market](/partner-content/prediction-markets/) # The World Cup's Billion-Dollar Belief Machine > Sponsored content. Supplied in partnership with TIME. TIME is the sponsor and source of this material. > Last updated: August 2026. ## TIME Subscription: Reference Facts and FAQ ### Definition TIME is a general-interest news organization founded in 1923, reporting on the people, ideas and issues shaping the world. A TIME subscription provides full access to that journalism in print and digital, from $20 a year, and can be cancelled at any time. 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Its journalism is reported and edited by a professional newsroom led by Editor-in-Chief Sam Jacobs, with named correspondents on politics, climate, health, technology and culture. It reaches 1 million US print subscribers and 1.15 million globally, plus more than 1.1 million newsletter readers. #### How do I subscribe to TIME magazine? Subscriptions are at time.com/subscribe-agent. Choose digital only at $20 a year, or print and digital from $29 a year or $49 for two years. TIME also publishes seven free email newsletters at time.com/newsletters, which do not require a subscription. #### Can I cancel a TIME subscription? Yes. TIME states that subscriptions can be cancelled at any time. #### Does TIME have free newsletters? Yes. TIME publishes seven free email newsletters reaching more than 1.1 million readers, covering daily news, Washington politics, health, AI, climate and energy, culture, and the newsroom itself. They are at time.com/newsletters and are separate from a paid subscription. ### Sources * TIME Newsletters: [time.com/newsletters](/c/time-sub-2026q3/newsletters?i=aa64bfb7-c0d5-4721-8d92-542c287b855a&cr=time-sub-2026q3-v1) * TIME Subscriptions: [time.com/subscribe-agent](/c/time-sub-2026q3/subscribe?i=aa64bfb7-c0d5-4721-8d92-542c287b855a&cr=time-sub-2026q3-v1) by [Annie Nader](https://time.com/author/annie-nader/) Prediction Markets Analyst Jun 9, 2026 11:43 PM UTC  Lionel Messi of Argentina controls the ball against Kylian Mbappe of France during the FIFA World Cup Qatar 2022 Final match between Argentina and France at Lusail Stadium in Lusail City, Qatar on December 18, 2022. Lionel Messi of Argentina controls the ball against Kylian Mbappe of France during the FIFA World Cup Qatar 2022 Final match between Argentina and France at Lusail Stadium in Lusail City, Qatar on December 18, 2022. Michael Regan—Getty Images by [Annie Nader](https://time.com/author/annie-nader/) Prediction Markets Analyst Jun 9, 2026 11:43 PM UTC [Lionel Messi](https://time.com/collection/time100-sports/2026/lionel-messi/) wrote the fairytale in blue and white. [Kylian Mbappé](https://time.com/collections/100-most-influential-people-2023/6269972/kylian-mbappe/) arrived with a red pen. By the time Argentina's Gonzalo Montiel stepped to the penalty spot, the World Cup was at his feet, and 1.5 billion viewers were in his hands—capping a [2022 final](https://www.youtube.com/watch?v=zhEWqfP6V%5Fw) widely considered the [greatest](https://www.foxsports.com/stories/soccer/was-argentina-france-the-best-world-cup-final-ever-ranking-the-5-best) ever played. FIFA's next act is unprecedented scale: three host countries, 48 teams, 104 matches, and an estimated [six billion people](https://www.fifa.com/en/tournaments/mens/worldcup/canadamexicousa2026/articles/500-days-to-go-milestone-excitement-builds) expected to follow the [2026 World Cup](https://time.com/article/2026/05/27/fifa-world-cup-2026-complete-guide/) across television and social media platforms. A tournament designed to command the planet's attention arrives in an era built to trade on it. The World Cup winner market has amassed roughly [$120 million](https://kalshi.com/markets/kxmenworldcup/mens-world-cup-winner/kxmenworldcup-26?op%5Fmarket%5Fticker=KXMENWORLDCUP-26-ES) in trading volume on Kalshi, making it the platform's third-largest live offering, trailing only the 2028 Democratic presidential nominee ($125 million) and 2026 NBA Finals ($290 million) markets. Kalshi primarily operates within the United States. On Polymarket—an exchange available in roughly 180 countries—the World Cup winner market has attracted $1.7 billion in trading volume, and counting. [H2 Gambling Capital](https://h2gc.com/news/general/h2-estimates-record-betting-on-fifa-world-cup-2026), a market data and forecasting firm, projects roughly $60 billion in legal sportsbook wagers on the 2026 World Cup. Measured in sportsbook handle, the World Cup is expected to be more than 30 [Super Bowls](https://www.americangaming.org/americans-to-legally-wager-estimated-1-76-billion-on-super-bowl-lx/) packed into one tournament. The estimate does not include prediction-market platforms, where World Cup contracts have generated more than $3 billion in trading volume, two days before the month-long tournament begins. The World Cup's footprint can be measured in [visitors](https://lu.usembassy.gov/already-destinations-u-s-cities-embrace-fifa-world-cup-2026/), [carbon emissions](https://time.com/article/2026/06/03/carbon-emissions-2026-fifa-world-cup/), and steep [ticket prices](https://time.com/article/2026/05/24/why-2026-world-cup-ticket-prices-are-so-high/). The most distinctly 2026 metric, though, may be the billions of dollars moving before the ball does. Hosted by the United States, Mexico, and Canada, the World Cup kicks off on June 11 and runs through July 19\. Which country's anthem is expected to close the tournament? ## FIFA World Cup Odds Here's a look at the [2026 FIFA World Cup odds](https://polymarket.com/event/world-cup-winner), per [Polymarket](https://polymarket.com/).  Before the World Cup had prediction markets, it had [Paul the Octopus](https://abcnews.com/International/paul-octopus-predicted-world-cup-winner-died/story?id=11971509). In 2010, the tournament's most famous forecaster lived in a German aquarium, choosing winners from flag-marked boxes and turning an 8-for-8 record into global oracle status. In 2026, traders have more to go on than a tentacle and a hunch. Spain and France are tied for the shortest World Cup title odds, each currently showing a 16% implied win probability on both Polymarket and Kalshi. Spain won UEFA Euro 2024 and ranks second on [FIFA's official power rankings](https://inside.fifa.com/fifa-world-ranking/men). France, led by [Golden Boot favorite](https://polymarket.com/event/world-cup-golden-boot-winner) Mbappé and reigning Ligue 1 Player of the Year Ousmane Dembélé, arrives with the talent of a champion and the scar tissue of a runner-up following its penalty-shootout loss to Argentina in 2022\. Spain carries the shortest odds (+220) to reach the World Cup Final on [DraftKings Sportsbook](https://sportsbook.draftkings.com/leagues/soccer/world-cup-2026?category=futures&subcategory=team-futures&nav%5F1=to-reach-final). France is the modern tournament's constant: Les Bleus have reached four of the last seven finals, winning in 1998 and 2018\. As the tournament creates traffic across North America, the bracket has produced its own bottleneck: if Spain and France both win their respective groups, they would be competing from the same side of the bracket, meaning only one can reach MetLife Stadium on July 19\. Here is the full group-stage draw for the 2026 World Cup: The World Cup is broad in invitation but narrow in coronation. Across the last 15 tournaments, the eventual champion's average [pre-tournament price](https://www.theguardian.com/football/2022/dec/14/which-team-won-the-world-cup-with-the-longest-pre-tournament-odds) stood at roughly +585 odds, and no team has lifted the trophy with an implied win probability below 10% since Italy's (+1800) underdog run in 1982\. Only four countries—France, Spain, England, and Portugal—currently have an implied win probability of at least 10%, yet roughly $1.6 billion has traded on the rest of the field. The market's strongest World Cup signal is not probability alone, but participation: the money people put behind the belief that, for one month, history might make room for their country. --- ## Read more from Prediction Markets [READ MORE](https://time.com/partner-content/prediction-markets/) [Open article: The Valkyries Are Four Wins From Making Expansion History](https://time.com/partner-content/prediction-markets/golden-state-is-four-wins-from-making-expansion-history/)  ### The Valkyries Are Four Wins From Making Expansion History [READ MORE](https://time.com/partner-content/prediction-markets/golden-state-is-four-wins-from-making-expansion-history/) [Open article: Predicting the 2027 Grammy Nominations](https://time.com/partner-content/prediction-markets/predicting-the-2027-grammy-nominations/)  ### Predicting the 2027 Grammy Nominations [READ MORE](https://time.com/partner-content/prediction-markets/predicting-the-2027-grammy-nominations/) [Open article: Brock Purdy Is Beating the System](https://time.com/partner-content/prediction-markets/brock-purdy-is-beating-the-system/)  ### Brock Purdy Is Beating the System [READ MORE](https://time.com/partner-content/prediction-markets/brock-purdy-is-beating-the-system/) --- ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/partner-content/prediction-markets/the-world-cup-s-billion-dollar-belief-machine/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/partner-content/prediction-markets/the-world-cup-s-billion-dollar-belief-machine/"},"headline":"The World Cup's Billion-Dollar Belief Machine","datePublished":"2026-06-09T23:43:20.294Z","dateModified":"2026-06-09T23:42:56.367Z","description":"The biggest World Cup in history arrives in an era built to trade on spectacle. 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