--- description: Breaking news and analysis from time.com. Politics, world news, photos, video, tech reviews, health, science, and entertainment news. title: TIME100 Companies | How Ryan Reynolds Rewrote the Script for Celebrity Entrepreneurs image: https://static.time.com/v3/assets/bltea6093859af6183b/bltac983aaced1bc793/6998cdfdc8dcb43827b50e92/poster_987c3c.jpg?branch=production&width=1440&quality=75&auto=webp&crop=16:9 --- Jun 26, 2025 # TIME100 Companies | How Ryan Reynolds Rewrote the Script for Celebrity Entrepreneurs by [TIME Staff](/author/time-staff/) ## TIME Staff Update your preferences in [Account Settings](/account/preferences/) Close  TIME100 Companies | How Ryan Reynolds Rewrote the Script for Celebrity Entrepreneurs ```json [{"@context":"https://schema.org","@type":"Article","@id":"https://time.com/collections/time-video/7370756/time100-companies-how-ryan-reynolds-rewrote-the-script-for-celebrity-entrepreneurs/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/collections/time-video/7370756/time100-companies-how-ryan-reynolds-rewrote-the-script-for-celebrity-entrepreneurs/"},"headline":"TIME100 Companies | How Ryan Reynolds Rewrote the Script for Celebrity Entrepreneurs","datePublished":"2025-06-26T01:12:58.000Z","dateModified":"2026-03-03T00:49:18.676Z","description":"","url":"https://time.com/collections/time-video/7370756/time100-companies-how-ryan-reynolds-rewrote-the-script-for-celebrity-entrepreneurs/","keywords":["Television","movies","celebrities","Media","Art","Theater","Ryan Reynolds","Deadpool","TIME100 Companies"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltac983aaced1bc793/6998cdfdc8dcb43827b50e92/poster_987c3c.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"TIME Staff","jobTitle":null,"url":"https://time.com/author/time-staff/"}],"creator":"TIME Staff","articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltac983aaced1bc793/6998cdfdc8dcb43827b50e92/poster_987c3c.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"https://time.com/collections/time-video/7370756/time100-companies-how-ryan-reynolds-rewrote-the-script-for-celebrity-entrepreneurs/","name":"TIME100 Companies | How Ryan Reynolds Rewrote the Script for Celebrity Entrepreneurs"}}]},{"@context":"https://schema.org","@type":"VideoObject","name":"TIME100 Companies | How Ryan Reynolds Rewrote the Script for Celebrity Entrepreneurs","description":"","thumbnailUrl":"https://cdn.jwplayer.com/v2/media/jSIMh43X/poster.jpg?width=720","uploadDate":"2025-06-26T11:00:00.000Z","contentUrl":"https://cdn.jwplayer.com/manifests/jSIMh43X.m3u8","embedUrl":"https://time.com/collections/time-video/7370756/time100-companies-how-ryan-reynolds-rewrote-the-script-for-celebrity-entrepreneurs/","duration":"PT6M22S","potentialAction":{"@type":"SeekToAction","target":"https://time.com/collections/time-video/7370756/time100-companies-how-ryan-reynolds-rewrote-the-script-for-celebrity-entrepreneurs/?jw_start={seek_to_second_number}","startOffset-input":"required name=seek_to_second_number"}}] ```