Montana’s premier ski-country destination is primed to lose its under-the-radar status as flocks of all-weather outdoor enthusiasts embrace its proximity to Yellowstone and the cowboy energy of nearby Bozeman. Big Sky is reveling in its cool-kid status, thanks in part to a pandemic-related boom (and hit TV shows Yellowstone and Big Sky). This year’s most seismic shift is the November opening of the luxury Montage Big Sky, a ski-in, ski-out resort with a private golf course, a bowling alley and access to four miles of private riverways for fly-fishing. Airlines, too, are betting on Big Sky’s appeal: Alaska recently added more flights to Bozeman, and new Southwest flights began taking off in the spring. —Stacey Lastoe
More Must-Reads from TIME
- L.A. Fires Show Reality of 1.5°C of Warming
- Home Losses From L.A. Fires Hasten ‘An Uninsurable Future’
- The Women Refusing to Participate in Trump’s Economy
- Bad Bunny On Heartbreak and New Album
- How to Dress Warmly for Cold Weather
- We’re Lucky to Have Been Alive in the Age of David Lynch
- The Motivational Trick That Makes You Exercise Harder
- Column: No One Won The War in Gaza
