As layoffs roiled the tech industry in late 2022, Blind—an online forum for verified but anonymous professionals—became the de facto channel for communication amid the tumult. At the time, more than 95% of Twitter employees were among Blind’s 8 million users, whose numbers grew by 2 million last year alone. Those users, many of whom work in tech, discuss everything from visa issues and mental health to unethical practices, making it a vital platform for industry whistle-blowers. Blind monetizes by summarizing user sentiment and suggesting changes to criticized companies. Anonymity is crucial, says COO Young Yuk, “because what’s being said here is not being said elsewhere.”
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