For centuries, children managed to entertain themselves with simple toys like wooden blocks—but times have changed. “Kids now spend between four and six hours per day in front of screens, which has only been exacerbated during COVID,” says Nick Porfilio, CEO of Kiri Toys, which manufactures a new kind of toy block aimed at screen-exhausted families. Designed to teach a range of skills to kids ages 1 and up, each kit contains a set of tiles printed with images that interact with the Kiri block through a RFID chip. Place the block atop a tile’s colorful, kid-friendly illustration, and it will pronounce the associated word, while giving off a pleasant glow. Kits are available for preorder starting at $99. —Matthew Gault
Buy now: Kiri Toys
More Must-Reads From TIME
- Taylor Swift Is TIME's 2023 Person of the Year
- Meet the Nation Builders
- Why Cell Phone Reception Is Getting Worse
- Column: It's Time to Scrap the Abraham Accords
- Israeli Family Celebrates Release of Hostage Grandmother
- In a New Movie, Beyoncé Finds Freedom
- The Top 100 Photos of 2023
- Want Weekly Recs on What to Watch, Read, and More? Sign Up for Worth Your Time