--- --- Nov 19, 2020 # A Custom Look L’Oréal Perso by [TIME Staff](https://time.com/author/time-staff/) ## TIME Staff  Courtesy When it comes to beauty, there’s no one-size-fits-all—which is why [L’Oréal](https://www.loreal.com/en/) created the Perso, a smart dispenser that blends lipstick, foundation and skin-care formulas tailored to individual users. Simply log on to the device’s app and upload a selfie, which the app’s algorithm will evaluate for common skin concerns like dark spots, wrinkles and blemishes. For skin-care formulas, the app will also factor in environmental condi- tions like humidity and sun exposure before the product requested by the user is mixed and dispensed from the device. The Perso, which will debut in 2021 for $200 to $300, uses interchangeable cartridges to blend its products, meaning users can toggle with ease between mixing either skin care or makeup. _—Cady Lang_ L’Oréal Perso: The 100 Best Inventions of 2020 ```json [{"@context":"https://schema.org","@type":"Article","@id":"https://time.com/collections/best-inventions-2020/5911331/loreal-perso/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/collections/best-inventions-2020/5911331/loreal-perso/"},"headline":"A Custom Look","datePublished":"2020-11-19T01:35:21.000Z","dateModified":"2026-03-02T23:45:41.845Z","description":"","url":"https://time.com/collections/best-inventions-2020/5911331/loreal-perso/","keywords":["list","franchise","best inventions","Best Inventions 2020"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt46b370d900674cb0/698a144509208f32894175d9/best-inventions-of-2020-Perso-3.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"TIME Staff","jobTitle":null,"url":"https://time.com/author/time-staff/"}],"creator":"TIME Staff","articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt46b370d900674cb0/698a144509208f32894175d9/best-inventions-of-2020-Perso-3.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"https://time.com/collections/best-inventions-2020/5911331/loreal-perso/","name":"A Custom Look"}}]}] ```