--- description: Breaking news and analysis from time.com. Politics, world news, photos, video, tech reviews, health, science, and entertainment news. title: Emma Watson by Jill Abramson: TIME 100 image: https://static.time.com/v3/assets/bltea6093859af6183b/blt8a0167f502923a62/6987eb0f55a8597584a8991c/emma-watson-time-100-2015-pioneers.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 --- Apr 15, 2015 # Emma Watson by Jill Abramson  (Davos, 23 January 2015) ñ At the World Economic Forum in Davos today, UN Women, the United Nations entity dedicated to achieving gender equality and womenís empowerment unveiled the HeForShe IMPACT 10X10X10 pilot initiative to galvanize momentum in advancing gender equality and womenís empowerment. The HeForShe campaignís IMPACT 10X10X10 initiative is a one-year pilot effort that aims to engage governments, corporations and universities as instruments of change positioned within some of the communities that most need to address deficiencies in womenís empowerment and gender equality and that have the greatest capacity to make and influence those changes. Each sector will identify approaches for addressing gender inequality, and pilot test the effectiveness of these interventions for scalability. The initiative was launched at a press conference attended by H.E President Paul Kagame of Rwanda; H.E. Prime Minister Stefan Lˆfven of Sweden; UN Secretary-General Ban Ki-moon, UN Under-Secretary-General and Executive Director of UN Women Phumzile Mlambo-Ngcuka; UN Women Global Goodwill Ambassador, Emma Watson; and Paul Polman, CEO and Chairman of Unilever. (Davos, 23 January 2015) ñ At the World Economic Forum in Davos today, UN Women, the United Nations entity dedicated to achieving gender equality and womenís empowerment unveiled the HeForShe IMPACT 10X10X10 pilot initiative to galvanize momentum in advancing gender equality and womenís empowerment. The HeForShe campaignís IMPACT 10X10X10 initiative is a one-year pilot effort that aims to engage governments, corporations and universities as instruments of change positioned within some of the communities that most need to address deficiencies in womenís empowerment and gender equality and that have the greatest capacity to make and influence those changes. Each sector will identify approaches for addressing gender inequality, and pilot test the effectiveness of these interventions for scalability. The initiative was launched at a press conference attended by H.E President Paul Kagame of Rwanda; H.E. Prime Minister Stefan Lˆfven of Sweden; UN Secretary-General Ban Ki-moon, UN Under-Secretary-General and Executive Director of UN Women Phumzile Mlambo-Ngcuka; UN Women Global Goodwill Ambassador, Emma Watson; and Paul Polman, CEO and Chairman of Unilever.Celeste Sloman—UN Women Emma Watson’s alter ego Hermione Granger would doubtless approve of her HeForShe campaign and its gutsy, smart take on feminism. It’s especially refreshing to see men invited to join the fight for gender equality, as Watson pointedly did in launching the U.N. effort last fall, telling the men that it’s “your issue too.” It’s also refreshing to see her vigorous embrace of feminism, which Watson defines as “the theory of political, economic and social equality of the sexes.” And apparently she lives by it. Although she is one of the world’s highest-paid actresses, she has spoken out about the paucity of female directors in Hollywood. Watson was only 9 when she auditioned for the part of Hermione, and she appeared in every _Harry Potter_ film to the end. She followed Hogwarts with a degree in English literature from Brown University. Her [HeForShe](http://www.heforshe.org/ "undefined") speech at Davos was an Internet sensation, but unsurprisingly, it drew the typical antifeminist rants and even some threats. Watson chose to highlight the moving letters she has received from fathers who tell her they are investing new hope in the future for their daughters. But she was also frank about the bullying tactics of her detractors and one site that made an empty threat to release nude photos. Her confident and cool reaction: “If they were trying to put me off, they did the opposite.” _Abramson, the former executive editor of the New York_ Times_, is writing a book about the news business_ ### See Emma Watson Grow Up In Front of the Camera  Emma Watson first starred as Hermione Granger at the age of 11 in Harry Potter and the Sorcerer's Stone, 2001. Warner Bros.  Emma Watson arrives at the premiere of Harry Potter and the Sorcerer's Stone in 2001 in London. UK Press/Getty Images  Emma Watson attends the premiere of Harry Potter and the Sorcerer's Stone in 2001 at the Ziegfeld Theatre in New York. George DeSota—Getty Images  Emma Watson in Harry Potter and the Chamber of Secrets, 2002. Warner Bros.  Emma Watson at the Harry Potter and The Sorcerer's Stone DVD launch party held on platform 9 3/4, King's Cross Station in 2002, in London. Dave Benett—Getty Images  Emma Watson attends the UK Premiere of Harry Potter and the Chamber of Secrets at The Odeon Cinema, Leicester Square in 2002 in London. Dave Benett—Getty Images  Emma Watson attends the Harry Potter and the Chamber of Secrets in New York in 2002. Ron Galella—WireImage  Emma Watson attends the Harry Potter and the Chamber of Secrets in Los Angeles in 2002. SGranitz—WireImage/Getty Images  Emma Watson poses in the pressroom at the British Academy Children's Film And Television Awards in association with The Lego Company, at the Hilton Hotel in 2003 in London. Steve Finn—Getty Images  Emma Watson in Harry Potter and the Prisoner of Azkaban, 2004. Warner Bros.  Emma Watson in Harry Potter and the Goblet of Fire, 2005. Warner Bros.  (L-r) DANIEL RADCLIFFE as Harry Potter, RUPERT GRINT as Ron Weasley and EMMA WATSON as Hermione Granger in Warner Bros. Pictures' fantasy "Harry Potter and the Order of the Phoenix." PHOTOGRAPHS TO BE USED SOLELY FOR ADVERTISING, PROMOTION, PUBLICITY OR REVIEWS OF THIS SPECIFIC MOTION PICTURE AND TO REMAIN THE PROPERTY OF THE STUDIO. NOT FOR SALE OR REDISTRIBUTION Warner Bros.  Emma Watson in Ballet Shoes, 2007. BBC  Emma Watson in Harry Potter and the Half-Blood Prince, 2009. Warner Bros.  British actress Emma Watson is seen at Chanel's spring-summer 2009 ready-to-wear collection designed by German fashion designer Karl Lagerfeld, in Paris in 2008. Thibault Camus—AP  Emma Watson arrives for the World Premiere of Harry Potter and the Half-Blood Prince, at a cinema in Leicester Square, London in 2009. Joel Ryan—AP  Emma Watson in Harry Potter and the Deathly Hallows – Part 1, 2010. Warner Bros.  Emma Watson poses for photographs in 2010 following an interview with the Associated Press to discuss her role in Harry Potter and the Deathly Hallows - Part 1. Joel Ryan—AP  Emma Watson attends the Harry Potter and the Deadly Hallows - Part 1 NYC premiere at Alice Tully Hall in New York in 2010. Donald Traill—AP Photo/ Donald Traill  Emma Watson in Harry Potter and the Deathly Hallows – Part 2, 2011. Warner Bros.  Emma Watson arrives in Trafalgar Square, London, for the world premiere of Harry Potter and The Deathly Hallows: Part 2 in 2011. Jonathan Short—AP  Emma Watson arrives at the 2012 MTV Movie Awards in Los Angeles. Danny Moloshok—Reuters  Emma Watson in The Perks of Being a Wallflower, 2012. Summit Entertainment  Emma Watson attends the premiere of This Is the End at the Regency Village Theatre in Los Angeles in 2013. Mario Anzuoni—Reuters  Emma Watson in The Bling Ring, 2013. A24  Emma Watson is interviewed at the premiere of The Bling Ring at the Director's Guild of America theater in Los Angeles in 2013. Mario Anzuoni—Reuters  Emma Watson in Noah, 2014. Paramount  Emma Watson attends the premiere of Noah in Berlin in 2014. Andreas Rentz—Getty Images  Emma Watson arrives for the UK premiere of Noah in London in 2014. Paul Hackett—Reuters  UN Women Goodwill Ambassador Emma Watson and United Nations Secretary General Ban Ki-moon pose for a picture while they attend the HeForShe campaign launch at the United Nations on September 20, 2014 in New York. Eduardo Munoz Alvarez—Getty Images ```json [{"@context":"https://schema.org","@type":"Article","@id":"https://time.com/collections/2015-time-100/3823057/emma-watson-2015-time-100/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/collections/2015-time-100/3823057/emma-watson-2015-time-100/"},"headline":"Emma Watson","datePublished":"2015-04-15T23:28:50.000Z","dateModified":"2026-07-21T07:22:26.811Z","description":"Inclusive inspiration","url":"https://time.com/collections/2015-time-100/3823057/emma-watson-2015-time-100/","keywords":["TIME 100"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt8a0167f502923a62/6987eb0f55a8597584a8991c/emma-watson-time-100-2015-pioneers.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"TIME Staff","jobTitle":null,"url":"https://time.com/author/time-staff/"}],"creator":"TIME Staff","articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt8a0167f502923a62/6987eb0f55a8597584a8991c/emma-watson-time-100-2015-pioneers.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"https://time.com/collections/2015-time-100/3823057/emma-watson-2015-time-100/","name":"Emma Watson"}}]}] ```