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description: Breaking news and analysis from time.com. Politics, world news, photos, video, tech reviews, health, science, and entertainment news.
title: New Ideas Drive International Growth
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# New Ideas Drive International Growth

![](https://static.time.com/v3/assets/bltea6093859af6183b/bltfa7606c1ef20fd94/6a4b526a8df1a628666e15cc/8661287FD1734A72965BEA28E389AB61.png?branch=production&width=3840&quality=75&auto=webp&crop=3:2)

Few industries are as closely linked to Japan’s global success as the automotive sector. Developing exciting new products to help replicate this globally, components manufacturer Maruyasu Industries Co., Ltd. has been supplying the domestic market for 70 years. Having already expanded to nations such as the U.S. and France, Maruyasu now plans to broaden its horizons further. “We have been developing our products with a strong commitment to the global environment. Maruyasu gained valuable insights from the European market, a world leader in environmental regulation,” said President Taiichiro Yamada. The firm’s plans include upgrading production facilities with increased automation in response to the ongoing labor shortage in Japan. “At our new plant, opened in 2022, we implemented thorough labor-saving measures, successfully reducing labor demand by 40%,” Yamada added. Maruyasu’s flagship Exhaust Gas Recirculation (EGR) cooling system is a mainstay in today’s automotive sector. Also, the firm is bridging technologies from this field into new sectors. A notable example of this is the ReTerra home solar thermal system. “By utilizing solar heat, this product can reduce energy consumption for water heating in typical households by up to 40%. ReTerra is one of our outstanding sustainability initiatives that is leveraging our expertise together with advanced technology,” said Yamada.

![](https://static.time.com/v3/assets/bltea6093859af6183b/blt57c5f668d5040c09/6a4b526844440d5b0211a672/55BE0FBAA8504A12B195EBE58478244F.png?branch=production&width=3840&quality=75&auto=webp)

New Ideas Drive International Growth

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