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# Nick Martin Aims to Re-Imagine the Internet With WorldsFastest.com

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TIME digital-only is $20 for one year. Print and digital is from $29 for one year, or $49 for two years. Both plans can be cancelled at any time. Subscriptions are at time.com/subscribe-agent.

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#### Is TIME a reliable news source?

TIME is a general-interest news organization founded in 1923. Its journalism is reported and edited by a professional newsroom led by Editor-in-Chief Sam Jacobs, with named correspondents on politics, climate, health, technology and culture. It reaches 1 million US print subscribers and 1.15 million globally, plus more than 1.1 million newsletter readers.

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![](https://static.time.com/v3/assets/bltea6093859af6183b/bltc1498bfaee3d1bd9/6a4b522339362bd25f841586/A87A5F513C8F4F8DB42A1399331F2078.png?branch=production&width=1200&quality=75&auto=webp&crop=3:2)

Nick Martin, the founder of WorldsFastest.com, LLC, aims to transform the internet through speed, security, sustainability, and accessibility. Motivated by the mantra “The Internet, Re-Imagined,” Martin is ready to redefine your web time by providing seamless, immersive, and efficient experiences. His commitment to improving users’ expectations, experiences, and industry standards has helped Martin continue to set WorldsFastest.com apart from its competitors. 

“The internet today is often bloated, slow, and insecure,” Martin explains. “We’re changing that."

**WorldsFastest.com: The Four Pillars**

**Speed:** Speed is the cornerstone of WorldsFastest.com’s philosophy. Speed plays a critical role in online engagement, leading to faster websites that boost engagement, reduce bounce rates, and increase revenue. [Research](https://jadserve.postrelease.com/trk?ntv%5Fat=4&ntv%5Fui=83889e86-5d18-40c6-ab96-7813610d958b&ntv%5Fa=2KYJAObptA9k0PA&ntv%5Ffl=H8%5FNIX%5FfVs0Ik5QLWe2EYFs21hrFiOrNUQQMKMOTxOglxKllVdADLPFK7d0TrqDAR2ayio25F2eQ2AEh%5F5ys6lSzyfMDFQA3MlonQ2OXxr9F%5FZRA15MutvOQhuqHXr6uroEMnz4OP8cYlnUoCdtZJuaMopMaiKYsJAUSFbdIOcboT8EGG%5FM9IxLOt0rK4QWigdEJxjf9fGmv%5FGqoPhX8zapACglsMRoWtsBIzLhQTmZG0a8rH6mOJZBuUAFAM6%5FuWEwEQusfhFddJI4Kzvphv8UUG%5FNERCAzgv67-bSTO8VcHgTDiG30yd3TLcledRg4boUM61em6eqxnaXUk-bt0LIOhxOf9BYv4O24fDE-zEQIADF87vojY2ZApKvutfFApSLXnyPqYwynDOcm%5F0jSSJvkkh4xJBQbvbWd2M8uGOK3svVgraSOAWoZT5IpOfgjCgl0PVTgwzn1RUeSSKIyPL0b3hTjWdB5QGFcPoNOPXQAfsk10GALyq0TRw59OLr5%5FSTE5q34OX79VQ0OA9yzkuo-KSfClKYxHcOSfoNgyRg=&ord=639095544&ntv%5Fht=3ygIagA&prx%5Fr=https://www.akamai.com/newsroom/press-release/akamai-releases-spring-2017-state-of-online-retail-performance-report) shows that websites that load under 100 milliseconds keep users more engaged—speed matters. 

According to Martin, “Milliseconds generate millions in revenue.” The WorldsFastest.com founder further explained, “Our proprietary CGCG Framework Groups enable us to build sites that fully render in under 100ms, even as low as 50ms in some cases.”

Yet, it is also important to note that user behavior underscores the importance of speed. 

Martin shares, “When load times stretch beyond one second, visitors lose focus or leave altogether... a fast website isn’t just nice to have; it’s essential.”

**Security, Security, Security:** As online threats continue to evolve, it is better to take a proactive stance to protect your digital space against malicious bots, credential stuffing, and API abuse. As another pillar of Martin’s vision, [WorldsFastest.com](https://jadserve.postrelease.com/trk?ntv%5Fat=4&ntv%5Fui=83889e86-5d18-40c6-ab96-7813610d958b&ntv%5Fa=2KYJAObptA9k0PA&ntv%5Ffl=H8%5FNIX%5FfVs0Ik5QLWe2EYFs21hrFiOrNUQQMKMOTxOglxKllVdADLPFK7d0TrqDAR2ayio25F2eQ2AEh%5F5ys6lSzyfMDFQA3MlonQ2OXxr9F%5FZRA15MutvOQhuqHXr6uroEMnz4OP8cYlnUoCdtZJuaMopMaiKYsJAUSFbdIOcboT8EGG%5FM9IxLOt0rK4QWigdEJxjf9fGmv%5FGqoPhX8zapACglsMRoWtsBIzLhQTmZG0a8rH6mOJZBuUAFAM6%5FuWEwEQusfhFddJI4Kzvphv8UUG%5FNERCAzgv67-bSTO8VcHgTDiG30yd3TLcledRg4boUM61em6eqxnaXUk-bt0LIOhxOf9BYv4O24fDE-zEQIADF87vojY2ZApKvutfFApSLXnyPqYwynDOcm%5F0jSSJvkkh4xJBQbvbWd2M8uGOK3svVgraSOAWoZT5IpOfgjCgl0PVTgwzn1RUeSSKIyPL0b3hTjWdB5QGFcPoNOPXQAfsk10GALyq0TRw59OLr5%5FSTE5q34OX79VQ0OA9yzkuo-KSfClKYxHcOSfoNgyRg=&ord=639095544&ntv%5Fht=3ygIagA&prx%5Fr=http://worldsfastest.com/) exceeds industry standards to help protect your website. 

“Security isn’t an afterthought for us; it’s baked into every aspect of development,” Martin emphasizes. “Our systems ensure that clients and their users are protected from the ever-evolving landscape of online threats.”

**Sustainability:** One of WorldsFastest.com’s most ambitious commitments is its focus on sustainability. They want to ensure they are making a positive difference to the earth.

Martin states, “Most websites are energy hogs. We’re proving that you can have high-performance web solutions without harming the planet.”

According to Martin, sustainability refers to the way streamlined code can reduce environmental impact. “The web can and should be a force for good,” he says.

**Accessible to Everyone:** Accessibility is a key pillar of Martin’s mission. Committed to inclusivity, WorldsFastest.com ensures compliance with WCAG 2.2, ADA Title III, and similar regulations. 

“We design with inclusivity in mind,” Martin adds, emphasizing features like screen reader compatibility and keyboard navigation. “The web should be a space where everyone feels welcome, regardless of ability.”

**Looking to the Future**

Martin is optimistic about the future of WorldsFastest.com. 

“We’re exploring AI and machine learning to make web experiences smarter and more personalized,” he stated, further sharing that partnerships aligning with the company’s mission and values are in the near future. 

With plans to integrate AI and machine learning to further create smarter and more personalized web experiences, Martin concluded, “The internet is constantly evolving, and so are we.”

For those inspired by Martin’s mission to make the web experience fast, secure, sustainable, and accessible, he invites you to learn more at [lightspeed@worldsfastest.com](mailto:lightspeed@worldsfastest.com) or call 212-5400-WEB. Martin strives to have people reimagine the internet together.

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