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title: TIME names Target its inaugural design partner for flagship events in 2026
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# TIME names Target its inaugural design partner for flagship events in 2026

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by 

[TIME PR](https://time.com/author/time-pr/)


## TIME PR


Mar 10, 2026 4:05 PM UTC

by 

[TIME PR](https://time.com/author/time-pr/)


## TIME PR


Mar 10, 2026 4:05 PM UTC

**_This first-of-its-kind partnership brings Target’s style and design point of view to TIME’s iconic events to celebrate culture, leadership and creativity_**

TIME has named Target its inaugural design partner for four marquee events in 2026\. 

The partnership, a first for both companies, will span the TIME Women of the Year Leadership Forum & Gala, TIME100 Creators and TIME100 Next. It will also include the debut of TIME100 Sports, TIME’s newest editorial and event platform launching in July 2026\. 

As TIME's official design partner, Target will bring its design expertise to further enhance and elevate TIME's flagship event experiences for honorees and attendees. These moments will reflect Target's leadership in style, design and value and will complement TIME’s platforms that convene and recognize the world's most impactful change-makers.

“TIME’s events are powerful live journalism platforms that convene the most influential leaders shaping our world,” said Jessica Sibley, chief executive officer of TIME. “As we continue to grow our global events portfolio, Target brings a distinctive creative perspective that will complement and elevate these experiences for our audiences. Together, we’re enhancing how guests engage with our most important moments in 2026 while extending their impact across platforms.”

"Target is a brand that’s committed to offering great style, design and value to everyone,” said Cara Sylvester, Chief Merchandising Officer at Target. “We're thrilled to be TIME’s first design partner in 2026\. TIME has its pulse on current culture, leadership and global conversations, and together we’ll create engaging moments that recognize influential people who are making a mark in culture today."


Through the partnership, TIME Studios, the award-winning film, television and branded content division of TIME, will produce a dedicated digital hub on TIME.com featuring branded content that highlights Target’s design activations across TIME’s events. The content will have social-first distribution across TIME’s platforms and include creator-led, behind-the-scenes coverage of the design process.

The Target partnership is the latest example of TIME’s creative and integrated advertising approaches for its global events portfolio, encompassing custom integrations, thought-leadership and branded content extensions, and immersive on-site experiences. TIME’s global events have tripled in scale from 11 events in 2022 to a record 37 events in 2025, attracting more than 30,000 attendees to date across cities including Dubai, Cannes, Abu Dhabi, Los Angeles, New York, San Francisco and more. 

Target serves guests at 2,000 stores and online, with a long history of making great design available to all. That commitment shows up in its assortment – including 40+ owned brands, extensive list of emerging brands and the 200+ designer collaborations over the decades. It comes to life in elevated experiences like the reimagined SoHo store and Target’s presence at cultural moments including New York Fashion Week and Cannes. And it’s celebrated through partnerships with brands like Roller Rabbit and organizations such as Youth Design Center and TIME.


Visit [Time.com/events](https://time.com/events) for more information about TIME’s global events portfolio.

###

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