<!-- mobian-agent-page publisher="time" canonical="https://time.com/archive/7080299/john-316-in-pop-culture/" -->

---
description: Florida Gators quarterback Tim Tebow wears the famous verse on his eye black during the 2009 NCAA championship game, tapping into a long history of Biblical citation
title: John 3:16 in Pop Culture
image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production
---

* [World](/section/world/)
* [LightBox](/tag/time-section-lightbox/)

# John 3:16 in Pop Culture


by 

[TIME](/author/time/)

Jan 9, 2009 5:00 AM CUT

by 

[TIME](/author/time/)

Jan 9, 2009 5:00 AM CUT

Florida Gators quarterback Tim Tebow wears the famous verse on his eye black during the 2009 NCAA championship game, tapping into a long history of Biblical citation

### Message

![Lynne Sladky / AP](https://static.time.com/v3/assets/bltea6093859af6183b/blte0dc4378ad3aeec5/698a8088c9e9418a53121a11/john_316_01.jpg?branch=production&width=1440&quality=75&auto=webp&crop=16:9)

The Gators quarterback and Heisman Trophy winner Tim Tebow was born into a missionary family. He remains a devout Christian. Lynne Sladky / AP

### The Words

![](https://static.time.com/v3/assets/bltea6093859af6183b/bltf5fda7deba57aa03/698a8089929fad1c41c00bc6/john_316_02.jpg?branch=production&width=1440&quality=75&auto=webp&crop=16:9)

John 3:16 is one of the most famous and well-known Bible verses. It has been called the "Gospel in a nutshell," because it is considered a summary of the central doctrines of Christianity. John 3:16 is one of the most famous and well-known Bible verses. It has been called the "Gospel in a nutshell," because it is considered a summary of the central doctrines of Christianity.

### Rainbow Man

![Robert Maass / Corbis](https://static.time.com/v3/assets/bltea6093859af6183b/blt7d07992857a25a6f/698a808ae6e84a24202b723c/john_316_03.jpg?branch=production&width=1440&quality=75&auto=webp&crop=16:9)

After becoming a born-again Christian, Rollen Stewart grew obsessed with sharing his faith. He gained fame by turning up at sporting events in a rainbow-colored wig and a sign reading "John 3:16" in his hands. Robert Maass / Corbis

### WWF

![Darryl Estrine / Corbis](https://static.time.com/v3/assets/bltea6093859af6183b/bltc7da904b52570bb9/698a808ad07533d291e74fb2/john_316_04.jpg?branch=production&width=1440&quality=75&auto=webp&crop=16:9)

In a riff on the ubiquity of the verse, pro-wrestler Stone Cold Steve Austin has been known to wear an "Austin 3:16" shirt. Darryl Estrine / Corbis

### Mysterious

![](https://static.time.com/v3/assets/bltea6093859af6183b/bltf1ac2a1ea86483ee/698a808b09208fe6a5421549/john_316_05.jpg?branch=production&width=1440&quality=75&auto=webp&crop=16:9)

Several Christian-owned businesses are known for using their products to share their faith, including In-N-Out Burger, which has printed John 3:16 on their cups. Several Christian-owned businesses are known for using their products to share their faith, including In-N-Out Burger, which has printed John 3:16 on their cups.

### Bible Belt

![Stephen Ferry / Getty](https://static.time.com/v3/assets/bltea6093859af6183b/bltbcd1b01c889722de/698a808cdb29874fed26fd92/john_316_06.jpg?branch=production&width=1440&quality=75&auto=webp&crop=16:9)

In the American South, signs extolling the importance of faith are a common sight. This one was spotted in North Carolina. Stephen Ferry / Getty

```json
[{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/archive/7080299/john-316-in-pop-culture/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/archive/7080299/john-316-in-pop-culture/"},"headline":"John 3:16 in Pop Culture","datePublished":"2009-01-09T05:00:00.000Z","dateModified":"2026-04-13T10:46:10.471Z","description":"Florida Gators quarterback Tim Tebow wears the famous verse on his eye black during the 2009 NCAA championship game, tapping into a long history of Biblical citation","url":"https://time.com/archive/7080299/john-316-in-pop-culture/","keywords":["LightBox"],"thumbnailUrl":"","author":[{"@type":"Person","name":"TIME","url":"https://time.com/author/time/"}],"articleSection":"World","image":[],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/world/","name":"World"}},{"@type":"ListItem","position":2,"item":{"@id":"/tag/time-section-lightbox/","name":"LightBox"}},{"@type":"ListItem","position":3,"item":{"@id":"https://time.com/archive/7080299/john-316-in-pop-culture/","name":"John 3:16 in Pop Culture"}}]}]
```
