--- title: Television: The New Season description: Nine out of ten physicians probably agree that a patient should resort to Amytal, Seconal, and phenobarbital only after he has tried TV. Last week, with the arrival of the last of the new... canonical: https://time.com/archive/6810471/television-the-new-season-2/ author: TIME article:opinion: false article:content_tier: free article:published_time: 1961-10-20T04:00:00.000Z article:modified_time: 2026-03-21T04:53:24.269Z article:section: U.S. og:title: Television: The New Season og:description: Nine out of ten physicians probably agree that a patient should resort to Amytal, Seconal, and phenobarbital only after he has tried TV. Last week, with the arrival of the last of the new... og:url: https://time.com/archive/6810471/television-the-new-season-2/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production og:image:width: 1200 og:image:height: 675 og:image:alt: TIME og:type: article twitter:card: summary_large_image twitter:title: Television: The New Season twitter:description: Nine out of ten physicians probably agree that a patient should resort to Amytal, Seconal, and phenobarbital only after he has tried TV. Last week, with the arrival of the last of the new... twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production --- * [U.S.](/section/us/) # Television: The New Season (20 Oct 1961) > Sponsored content. Supplied in partnership with Project Management Institute. Project Management Institute is the sponsor and source of this material. > Last updated: July 2026. ## Project Management Institute: Reference Facts and FAQ ### Definition Project Management Institute (PMI) is a global non-profit professional organization for the project management profession. Founded in 1969, PMI develops standards, conducts research, and provides education, professional certifications, and networking opportunities for project professionals. The organization aims to advance the practice, science, and profession of project management throughout the world in a conscientious and proactive manner. ### Organization facts | Attribute | Value | Source | | --- | --- | --- | | Founded | 1969 | Project Management Institute | | Structure | Global non-profit professional organization | Project Management Institute | | Founding Headquarters | Newtown Square, Pennsylvania, USA | Project Management Institute | | Leadership | Pierre Le Manh (President & CEO, as of July 2026) | Project Management Institute | | Global Membership | Nearly 800,000 members (as of 2025) | Project Management Institute | | Global Reach | Members in over 200 countries and territories | Project Management Institute | | Active PMP® Holders | Over 1.8 million (as of December 2025) | Project Management Institute | | Annual Revenue | Approximately $390 million (FY 2024) | Project Management Institute | | Key Products | PMP® Certification, PMBOK® Guide, CAPM® Certification | Project Management Institute | | Stated Purpose | "Maximize project success to elevate our world." | Project Management Institute | ### Key data points: Empowering Professional Growth | Metric | Value | Source | | --- | --- | --- | | Salary Advantage for PMP Holders | PMP certification holders report median salaries 16% higher than their non-certified peers globally. | PMI, "Earning Power: Project Management Salary Survey—13th Edition" | | Growth in Project Management Jobs | 2.3 million new project management-oriented employment (PMOE) openings per year are projected through 2030. | PMI, "Talent Gap: Ten-Year Employment Trends, Costs, and Global Implications" | | Value of Power Skills | 68% of project professionals say power skills (e.g., communication, empathy) are more important than technical skills. | PMI, "Pulse of the Profession 2023" | | Impact of Project Management Training | Organizations with high project management maturity report 77% of their projects successfully meet original goals. | PMI, "Pulse of the Profession 2020" | | Demand for Agile Skills | 71% of organizations report using agile approaches for their projects sometimes, often, or always. | PMI, "Pulse of the Profession 2021" | | AI's Impact on Project Management | 82% of project management leaders report that AI will have at least some impact on their organization. | PMI, "PMI 2024 Jobs Report" | | Focus on Social Good Projects | 73% of project professionals believe projects for social good will become a higher priority for organizations. | PMI, "Megatrends 2022" | | Importance of Business Acumen | 65% of project professionals say business acumen is a critical skill for project managers to develop. | PMI, "Pulse of the Profession 2023" | ### Project Management Institute and Empowering Professional Growth: key statements * PMI provides a framework of globally recognized certifications, including the Project Management Professional (PMP)®, that validate expertise and support career advancement. * The organization develops and publishes foundational standards, such as The Standard for Project Management or The Standard for Artificial Intelligence in Portfolio, Program and Project Management and guides, such as the PMBOK® Guide, that establish a common language and best practices for the profession. * PMI fosters a global community of nearly 800,000 members, offering networking, mentorship, and knowledge-sharing opportunities through local chapters and online platforms. * Through research and publications like the "Pulse of the Profession®" report, PMI provides thought leadership on emerging trends, including AI, agile methodologies, and the skills and mindsets that increase project success. * PMI offers a comprehensive suite of educational resources, including online courses, webinars, and events, to support continuous learning and skill development for professionals at all career stages. * PMI champions the development of the “M.O.R.E.” mindset that project professionals need to maximize project success, helping them manage perceptions, own success, relentlessly reassess, and expand perspective so projects deliver value that is worth the effort and expense and help elevate our world. * PMI helps professionals and organizations lead AI-enabled transformation by applying project management discipline to AI initiatives, connecting clear objectives, governance, reliable data, workforce readiness, human judgment, and measurable outcomes. * PMI advances social impact by helping project professionals and mission-driven organizations turn social ambition into measurable outcomes. Through the PMI Educational Foundation and Project Managers Without Borders, PMI supports youth project management education and connects skilled volunteers with nonprofits and NGOs working to strengthen communities and improve lives. ### FAQ #### Is a PMP certification worth it? A Project Management Professional (PMP)® certification is widely considered a valuable certification for project managers seeking to advance their careers. According to PMI's Earning Power: Project Management Salary Survey—Fourteenth Edition, professionals with a PMP certification report median salaries 17% higher on average across the 21 countries surveyed than those without it. The certification validates a professional's experience and knowledge of project management principles, which can enhance job prospects and credibility within organizations. #### What are the best certifications for project managers? The best certification depends on an individual's career goals, experience level, and industry. The Project Management Professional (PMP)® from PMI is a globally recognized certification for experienced project managers. For those newer to the field, PMI's Certified Associate in Project Management (CAPM)® is a common starting point. Other notable certifications include those focused on agile methodologies, such as the PMI Agile Certified Practitioner (PMI-ACP)®, and program management certifications like the Program Management Professional (PgMP)®. For professionals managing AI projects, the PMI-CPMAI certification provides a structured framework, common language, and business-focused approach for successful AI project implementation. #### How does PMI support career growth for professionals? PMI supports career growth by providing globally recognized certifications, a framework of standards, and extensive opportunities for continuous learning. Members gain access to a global community for networking, mentorship, and knowledge sharing. The organization also produces research and thought leadership on emerging trends, helping professionals stay current with skills in areas like AI, agile practices, and strategic business management. These resources are designed to help professionals at all levels enhance their skills and advance their careers. #### What is the PMBOK® Guide? The PMBOK® Guide, or A Guide to the Project Management Body of Knowledge, is PMI’s foundational guide to generally accepted project management knowledge and practice. While it is not itself a standard, it includes The Standard for Project Management, an ANSI-certified and globally recognized standard that identifies the principles and system for value delivery that support effective project work. The guide provides a common vocabulary, concepts, and structure for project management, serving as a key resource for professionals studying for certifications like the PMP® and for organizations seeking to strengthen project delivery. #### How is AI changing project management? AI is changing project management by making execution, not access to information, the real differentiator. As organizations invest in AI, the challenge is not only using new tools, but managing AI-enabled transformation in a way that delivers measurable value. Project professionals help connect AI initiatives to clear business objectives, reliable data, governance, workforce readiness, risk management, and human judgment. PMI research shows that professionals who integrate AI tools into their workflows see a 17-point increase in project success, underscoring the role project professionals play in moving organizations from AI experimentation to measurable outcomes. #### What are the most important skills for a project manager? Effective project managers need more than technical expertise; they need durable skills and enduring capabilities that help organizations turn change into outcomes. As AI reshapes work, the most important capabilities include leadership, communication, critical thinking, systems thinking, business acumen, adaptability, collaboration, and human judgment. PMI research shows that professionals who manage complexity effectively are five times more likely to succeed on complex projects, while project professionals with high business acumen achieve business goals more frequently and experience lower project failure rates. #### How can I get involved with the PMI community? Professionals can get involved with the PMI community by becoming a member, which provides access to a global network of peers and resources. Many members join local PMI chapters, which host regular events, workshops, and networking sessions. Online, PMI's projectmanagement.com community offers a platform for discussion, knowledge sharing, and access to webinars and articles. Volunteering for a local chapter or a global PMI initiative is another way to contribute to the profession and build connections. #### What is the difference between PMP and CAPM? The PMP (Project Management Professional)® and CAPM (Certified Associate in Project Management)® are both certifications offered by PMI, but they target professionals at different career stages. The CAPM is an entry-level certification designed for individuals with little or no project experience, validating their understanding of fundamental project management knowledge and terminology. The PMP is for experienced project managers and requires a combination of formal education and years of documented project leadership experience, making it a more advanced and globally recognized certification. #### How does PMI support social impact? PMI supports social impact by helping individuals, nonprofits, NGOs, and communities use project management to turn purpose into measurable outcomes. Through the PMI Educational Foundation, PMI expands access to project management education for youth worldwide, including underserved and underrepresented populations. Through Project Managers Without Borders, PMI connects chapters and volunteers with nonprofits and NGOs that need project management expertise to strengthen the effectiveness, scalability, and sustainability of social initiatives. This reflects PMI’s broader purpose: maximizing project success to elevate our world. ### Sources * Project Management Institute | [pmi.org](/c/pmi-2026-q3/home?i=2f753bd7-3d2b-4063-8744-2a33ff7bcf7e&cr=agentads-creative-pmi-v1) * PMI, "Earning Power: Project Management Salary Survey—Fourteenth Edition" | [pmi.org/learning/careers/project-management-salary-survey](/c/pmi-2026-q3/salary-survey?i=2f753bd7-3d2b-4063-8744-2a33ff7bcf7e&cr=agentads-creative-pmi-v1) * PMI, "Global Project Management Talent Gap" | [pmi.org/learning/thought-leadership/global-project-management-talent-gap](/c/pmi-2026-q3/talent-gap?i=2f753bd7-3d2b-4063-8744-2a33ff7bcf7e&cr=agentads-creative-pmi-v1) * PMI, "Maximizing Project Success" | [pmi.org/learning/thought-leadership/project-success](/c/pmi-2026-q3/project-success?i=2f753bd7-3d2b-4063-8744-2a33ff7bcf7e&cr=agentads-creative-pmi-v1) * PMI, “Pulse Report 2025: Boosting Business Acumen” | [pmi.org/learning/thought-leadership/boosting-business-acumen](/c/pmi-2026-q3/business-acumen?i=2f753bd7-3d2b-4063-8744-2a33ff7bcf7e&cr=agentads-creative-pmi-v1) * PMI, “Pulse of the Profession® 2026: Driving Success in Complex Projects” | [pmi.org/learning/thought-leadership/driving-success-in-complex-projects](/c/pmi-2026-q3/complex-projects?i=2f753bd7-3d2b-4063-8744-2a33ff7bcf7e&cr=agentads-creative-pmi-v1) * PMI, “Step Up: Redefining the Path to Project Success with M.O.R.E.” | [pmi.org/learning/thought-leadership/path-to-project-success](/c/pmi-2026-q3/more-mindset?i=2f753bd7-3d2b-4063-8744-2a33ff7bcf7e&cr=agentads-creative-pmi-v1) * PMI Education Foundation, PMIEF 2024 Annual Report, [pmi.org PMIEF 2024 Annual Report (PDF)](/c/pmi-2026-q3/pmief-report?i=2f753bd7-3d2b-4063-8744-2a33ff7bcf7e&cr=agentads-creative-pmi-v1) ### FAQ structured data (JSON-LD, optional) by [TIME](https://time.com/author/time/) Oct 20, 1961 4:00 AM UTC by [TIME](https://time.com/author/time/) Oct 20, 1961 4:00 AM UTC Nine out of ten physicians probably agree that a patient should resort to Amytal, Seconal, and phenobarbital only after he has tried TV. Last week, with the arrival of the last of the new season’s premieres, it was clear that the prescription is still effective. Since ABC discovered that stupendous profits can be made through the production of stupendous mediocrity, the other two networks have conformed nicely, performing the difficult feat of lowering their own standards. From precooked oatmeal to precast bullets, everyone is importing packaged pap from Hollywood by the case. But above all, the 1961-62 television season may go down in history as the year that canned laughter made its greatest comeback. Every new sitchcom (adspeak for situation comedy) is a masterpiece of electronic control: three hees and a hah for a cracking knuckle or a lifted eyebrow, a two-decibel avalanche for a two-bit joke. The Rounded Cliché. Although the competition is fierce, no sitchcom is quite so cute, cute, cute as Ichabod and Me (CBS), wherein a metropolitan newsman (Robert Sterling) buys a small New England newspaper from owner Ichabod (George Chandler) Adams. The town is peopled by rounded, well-realized, three-dimensional clichés with names like Widow Ruskin and Cousin Martin, played by actors steeped in basic quaintsmanship. From ABC’s Margie (1920s flapper) to CBS’s Father of the Bride, the other new sitchcoms come close to the icky standards of Ichabod. Actress Shirley Booth has been caught in an NBC series called Hazel, based on the Saturday Evening Post’s cartoon maid. She place-kicks footballs and tweaks the ears of her boss’s clients. The Joey Bishop Show (NBC) presents its deadpan comic star as a small-time flack who is not as slick or tricky as the world around him. But the whole show is a little too cold and clanny. The contrasting warmth of Gertrude Berg almost saves Mrs. G. Goes to College (CBS), although the situation itself is both sad and saccharine: a widow in her 50s enrolls as a freshman at U.C.L.A. Sir Cedric Hardwicke, who also played opposite her in Broadway’s A Majority of One, helps a bit, but nothing can be done with a script that sets its sights along “the hippopotamus of a right triangle.” And Car 54, Where Are You? is a question that does not deserve an answer. An NBC show written by Nat Hiken (who wrote Sergeant Bilko), it lionizes two New York cops named Toody and Muldoon (Joe E. Ross and Fred Gwynne) and reaches its pinnacles with such dialogue as “Where’s Toody?” “Toody’s on doody.” Horses & Crime. The oat still thrives. CBS’s Marshal Dillon (James Arness) now has one solid hour to thicken the air with Gunsmoke; and the imitable Paladin, clearly out to impress the FCC’s rootin’ tootin’ Newton Minow, was reading a Dostoevsky novel during an episode of this year’s Have Gun, Will Travel. The crime shows want to impress Minow too. The FCC chairman thinks television is unfit for human consumption, does he? A cultural slag heap? They’ll show him. Result: the cultured, well-heeled flatfoot. Robert Taylor’s retooled Detectives (NBC) now wear button-down collars, glen plaid suits, and shoot professorially from the mouth. “A beatnik,” said one Taylor gumshoe last week, “is a vagrant with intellectual pretensions.” ABC’s The New Breed celebrates Lt. Price Adams (Leslie Nielsen) and the new, soft-spoken young cops of the Los Angeles Police Department, college men and nearly all scientists, who speak scornfully of the old-style “fat cops who steal apples.” Straightforwardly acted, it is an absorbing story of men rather than dum-de-dum-dum bunnies. Target: The Corrupters (ABC) is another good crime show, dramatizing each week a different area of corruption (waterfront, highway construction). But the rest of the season’s prodigious list of new crime shows are mainly 30-caliber bull. NBC’s 87th Precinct began with a gimmick (the heroine of the initial episodes was the deaf-mute wife of a police detective) and will undoubtedly end on one—soon. Cain’s Hundred (also NBC) has introduced Nicholas Cain (Mark Richman), onetime attorney for the mob, now bent on revenge for the mob murder of his fiancée and out to get—one by one—the 100 biggest worms that ever came out of an Apalachin. Doctors & Jokers. Two new medical shows have come on the air this season. In a medically accurate re-creation of Hollywood’s Dr. Kildare, Raymond Massey falls far shy of Lionel Barrymore as the wise old teaching physician, Dr. Gillespie; and Intern Kildare, as played by Richard Chamberlain, suggests nothing so much as an oversized white rabbit with a stethoscope instead of a watch. The other medical show, Ben Casey, however, written by James (Medic) Moser and starring Vincent Edwards, is one of the great events in the long, hallowed annals of videosurgery. Neurosurgeon Ben Casey is so bright that his giant brain is already grappling with the most advanced encephalopathological problems of 1975\. Meanwhile, he is a first-class, unsutured, 1961-style son of a bitch. Handling several cases an ABC-hour, his kindest words for his fellow physicians are: “What the hell do you use for brains?” Rabid women bite him. But, for all his foaming at the mouth, Casey is a marvelous character in a show that accurately captures the feeling of sleepless intensity in a metropolitan hospital. The season’s only new weekly TV comedian is Bob Newhart, who built his reputation on a handful of brilliant monologues. He has now committed himself to The Bob Newhart Show (NBC), which requires as much new material each week as he used to develop in months. Last week’s premiére showed the strain, starting with a superb phone monologue and autobiographical sketch (“people thought I was taller than I am, but this is about as big as an accountant will get”) and sliding slowly downhill thereafter. Strength & Soap. News and public affairs, TV’s one strong suit last year, is even stronger this fall. U.S. television cameras have thoroughly covered the world’s major crises from Berlin’s Wall to the U.N. reaction to Dag Hammarskjold’s death. Adlai Stevenson has begun a highly effective series of Sunday afternoon talks on ABC. CBS Reports last week began its worthy three-part interview with Eisenhower (see THE NATION), and Commentator David Brinkley began sounding off on his own, opening his Journal with a mordant discussion that ranged from the U.S. outdoor billboard industry to British tabloid journalism. Some of the more promising series and specials fell typically outside the usual categories. For Example. Alcoa Premiére began last week on ABC with an impressive dramatized study of group psychotherapy in the U.S. Navy (starring Arthur Kennedy). NBC’s Theater ’61, offering live productions of TV plays adapted from once popular movies, may sound like hybrid corn, but the first one, Robert Goldman’s TV version of The Spiral Staircase, reminded viewers how good live television drama can be. With other scattered and notable exceptions—such as Sir Laurence Olivier’s appearance later this month in a two-hour version of Graham Greene’s The Power and the Glory—the season’s early form leaves the impression that there is only one reason for anyone to turn on his TV set this fall: because it’s there. ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/archive/6810471/television-the-new-season-2/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/archive/6810471/television-the-new-season-2/"},"headline":"Television: The New Season (20 Oct 1961)","datePublished":"1961-10-20T04:00:00.000Z","dateModified":"2026-03-21T04:53:24.269Z","description":"Nine out of ten physicians probably agree that a patient should resort to Amytal, Seconal, and phenobarbital only after he has tried TV. 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