--- description: Long recognized as one of the world's foremost management thinkers, C.K. Prahalad was admired as much for his humanity as for his ideas on corporate strategy. For Prahalad, who died on April 16 at age... title: C.K. Prahalad image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production --- * [U.S.](/section/us/) # C.K. Prahalad by [Alexandra Silver](/author/alexandra-silver/) May 3, 2010 4:00 AM CUT by [Alexandra Silver](/author/alexandra-silver/) May 3, 2010 4:00 AM CUT Long recognized as one of the world’s foremost management thinkers, C.K. Prahalad was admired as much for his humanity as for his ideas on corporate strategy. For Prahalad, who died on April 16 at age 68, they were one and the same. The author of The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits showed again and again that success and responsibility go hand in hand. ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/archive/6596977/c-k-prahalad/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/archive/6596977/c-k-prahalad/"},"headline":"C.K. Prahalad","datePublished":"2010-05-03T04:00:00.000Z","dateModified":"2026-02-25T06:29:39.381Z","description":"Long recognized as one of the world's foremost management thinkers, C.K. Prahalad was admired as much for his humanity as for his ideas on corporate strategy. For Prahalad, who died on April 16 at age...","url":"https://time.com/archive/6596977/c-k-prahalad/","keywords":[],"thumbnailUrl":"","author":[{"@type":"Person","name":"Alexandra Silver","url":"https://time.com/author/alexandra-silver/"}],"articleSection":"U.S.","image":[],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/us/","name":"U.S."}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/archive/6596977/c-k-prahalad/","name":"C.K. Prahalad"}}]}] ```