Beyoncé Exclusive: Watch the Official Video for "Pretty Hurts"

Beyoncé graces the cover of this year’s TIME 100 issue and she’s made TIME.com the first official outlet to show her “Pretty Hurts” video. The latest clip from her fifth, self-titled studio album strives to explore the definition of pretty. Starting today, Beyoncé asks you to join the conversation. How do you define pretty? Upload a photo or video to Instagram tagged #WhatIsPretty that captures what the word means to you. Visit WhatIsPretty.com for additional details.

Subscribe to TIME

Sign up for our Entertainment newsletter. Subscribe to More to the Story to get the context you need for the pop culture you love.

Please enter a valid email address.

* The request timed out and you did not successfully sign up. Please attempt to sign up again.

Sign Up Now

An unexpected error has occurred with your sign up. Please try again later.

Check the box if you do not wish to receive promotional offers via email from TIME.

You can unsubscribe at any time. By signing up you are agreeing to our Terms of Service and Privacy Policy. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Thank you!

For your security, we've sent a confirmation email to the address you entered. Click the link to confirm your subscription and begin receiving our newsletters. If you don't get the confirmation within 10 minutes, please check your spam folder.

Contact us at letters@time.com.