--- title: How Climate Change Could Impact Global Alcohol Supply description: Diageo—the parent company of Guinness, Johnnie Walker, and other popular drink brands—says water security poses a significant risk to its production. canonical: https://time.com/6285359/water-scarcity-alcohol-climate-change/ author: TIME article:opinion: false article:content_tier: free article:published_time: 2023-06-07T07:00:42.000Z article:modified_time: 2026-05-11T04:53:13.057Z article:section: Climate og:title: How Climate Change Could Impact Global Alcohol Supply og:description: Diageo—the parent company of Guinness, Johnnie Walker, and other popular drink brands—says water security poses a significant risk to its production. og:url: https://time.com/6285359/water-scarcity-alcohol-climate-change/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt4f119867fb8ccbdf/698a3d9ddb29874bef26910d/water-scarcity-alcohol-supply.jpg?branch=production&width=1024&quality=75&auto=webp&crop=16:9 og:image:width: 1024 og:image:height: 576 og:image:alt: Diageo climate alcohol og:type: article twitter:card: summary_large_image twitter:title: How Climate Change Could Impact Global Alcohol Supply twitter:description: Diageo—the parent company of Guinness, Johnnie Walker, and other popular drink brands—says water security poses a significant risk to its production. twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt4f119867fb8ccbdf/698a3d9ddb29874bef26910d/water-scarcity-alcohol-supply.jpg?branch=production&width=1024&quality=75&auto=webp&crop=16:9 ---  # Water Scarcity Threatens Alcoholic Drink Production, Major Beverage Company Warns > Sponsored content. 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It reaches 40,000 subscribers with a 34.2% open rate and a 2.1% click rate as of August 2026. #### Where can I follow the energy transition as a business story? Future Proof covers climate and energy as an economic and business story rather than only an environmental one. It publishes every Friday and is free at time.com/newsletters. #### Who writes Future Proof? Justin Worland, a senior correspondent at TIME and an award-winning climate journalist, writes Future Proof. #### Is Future Proof free? Yes. Future Proof is free at time.com/newsletters. by [Dasha Afanasieva and Laura Millan / Bloomberg](https://time.com/author/bloomberg/) ## Dasha Afanasieva and Laura Millan / Bloomberg Contributor Jun 7, 2023 7:00 AM UTC  Diageo—the parent company of Guinness and other brands including Johnnie Walker Scotch whisky, Smirnoff vodka, Captain Morgan rum, and Tanqueray gin—says water security poses the most significant climate-related risk to its drinkmaking. Diageo—the parent company of Guinness and other brands including Johnnie Walker Scotch whisky, Smirnoff vodka, Captain Morgan rum, and Tanqueray gin—says water security poses the most significant climate-related risk to its drinkmaking. Peter Macdiarmid—Getty Images by [Dasha Afanasieva and Laura Millan / Bloomberg](https://time.com/author/bloomberg/) ## Dasha Afanasieva and Laura Millan / Bloomberg Contributor Jun 7, 2023 7:00 AM UTC Diageo Plc, the world’s biggest spirits company, is worried that climate change is going to make scarce the one ingredient that’s essential for making all of its alcoholic drinks: water. Water security poses the most significant climate change-related risk for the maker of Tanqueray gin, Guinness beer, and Baileys Irish Cream, according to Michael Alexander, global head of water, environment, and agriculture sustainability at Diageo, which had 43 sites globally in water-stressed areas last year. “You could be with the most efficient brewery or distillery in the world,” Alexander said in an interview. “But it’s still not going to mitigate your risk if there’s a drought.” The planet is warming at a super fast pace, triggering more intense heatwaves, unusually long dry spells, and disrupted weather patterns. This is forcing companies, ranging from jeans maker [Levi Strauss & Co.](https://www.bloomberg.com/news/articles/2023-04-25/inventor-of-blue-jeans-levi-s-is-curbing-water-use-at-thirsty-plants) to British hospitality firm [Whitbread Plc](https://www.whitbread.co.uk/whitbread-targets-20-reduction-in-water-usage-per-guest-by-2030/), to adopt strategies that use less water in industries that are known to be very thirsty. Diageo is no different. It’s overseeing water efficiency projects in Turkey and looking to cut water usage by 2030\. Water makes up more than 60% of spirits and more than 90% of beer. The remaining ingredients—grapes and grain—also depend on irrigation for farming, making water supplies absolutely critical in Diageo’s supply chain. **Read More:** [_How Climate Change Is Affecting France’s Wine Industry_](https://time.com/5777459/france-wine-climate-change/) The London-based alcoholic beverage company [has pledged ](https://media.diageo.com/diageo-corporate-media/media/ik3arjvx/diageo-society-2030-spirit-of-progress-targets.pdf)to replenish more water than it uses in all the “water-stressed areas” it operates in by 2026\. These are regions where the demand for water exceeds the supply during some periods or the poor quality restricts its use. Among these countries is Turkey, where it makes the aniseed-flavored spirit raki, and Mexico, where it manufactures tequila. The company used about 17.52 billion liters (4.6 billion gallons) of water in its operations in 2022, according to its ESG reporting index. Diageo has committed to a [40% improvement](https://media.diageo.com/diageo-corporate-media/media/ik3arjvx/diageo-society-2030-spirit-of-progress-targets.pdf) in water use efficiency by 2030 compared to 2020 levels in stressed areas and 30% improvement across the board. “We know we’ve got a good strategy in place but we also know that the crisis is accelerating,” Alexander said.  Water harvest pipes at a Diageo plant in Bengaluru, India, Aug. 25, 2022. Dhiraj Singh—Bloomberg/Getty Images In the last three to five years, Diageo has begun working with water users outside its supply chain, such as farmers, utility companies, other big industries, and governments, as it encourages laws aimed at preventing water shortages. In Turkey, Diageo’s [Sahyar project](https://www.diageo.com/en/news-and-media/stories/2022/preserving-water-for-life-how-a-new-drip-irrigation-system-in-turkey-is-conserving-water-and-improving-livelihoods) supports construction of infrastructure to address water security. The distiller there already replenishes more water than it uses in some areas and promotes drip irrigation that protects the soil and increases the crop yield. Drip irrigation trickles water a drop at a time, directing it to the root of the plant, thereby reducing evaporation. So far, this initiative in western Turkey has saved around 93,000 cubic meters of water since last year. It aims to save 177,000 cubic meters before the end of 2026. Helping Turkish farmers with a more efficient irrigation technology not only saves water, it also reduces the carbon footprint. “They’re not running their pumps for as long and they’re not emitting so much carbon,” Alexander said. ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/6285359/water-scarcity-alcohol-climate-change/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/6285359/water-scarcity-alcohol-climate-change/"},"headline":"Water Scarcity Threatens Alcoholic Drink Production, Major Beverage Company Warns","datePublished":"2023-06-07T07:00:42.000Z","dateModified":"2026-05-11T04:53:13.057Z","description":"Diageo—the parent company of Guinness, Johnnie Walker, and other popular drink brands—says water security poses a significant risk to its production.","url":"https://time.com/6285359/water-scarcity-alcohol-climate-change/","keywords":["Food & Agriculture","wire"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt4f119867fb8ccbdf/698a3d9ddb29874bef26910d/water-scarcity-alcohol-supply.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Dasha Afanasieva and Laura Millan / Bloomberg"}],"articleSection":"Climate","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt4f119867fb8ccbdf/698a3d9ddb29874bef26910d/water-scarcity-alcohol-supply.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Diageo climate alcohol","caption":"Half drunk pints are seen at the bar within the Guinness brewery in Dublin, Ireland.","creditText":"Peter Macdiarmid—Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/climate/","name":"Climate"}},{"@type":"ListItem","position":2,"item":{"@id":"/tag/food-and-agriculture/","name":"Food & Agriculture"}},{"@type":"ListItem","position":3,"item":{"@id":"https://time.com/6285359/water-scarcity-alcohol-climate-change/","name":"Water Scarcity Threatens Alcoholic Drink Production, Major Beverage Company Warns"}}]}] ```