--- title: Tim Cook Trolls Donald Trump for Calling Him Tim Apple description: Tim Cook made a playful joke on Twitter about President Donald Trump calling him "Tim Apple" at an event at the White House. canonical: https://time.com/5547527/tim-cook-trolls-donald-trump/ author: Cady Lang article:opinion: false article:content_tier: free article:published_time: 2019-03-07T20:31:10.000Z article:modified_time: 2026-10-13T08:24:36.631Z og:title: Tim Cook Trolls Donald Trump for Calling Him 'Tim Apple' og:description: Here's what you need to know og:url: https://time.com/5547527/tim-cook-trolls-donald-trump/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt9a3bb139f97b3dc8/69894666b3fce3fe560c3474/tim-cook-trump-nickname.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 2000 og:image:height: 1125 og:image:alt: Apple Debuts Latest Products og:type: article twitter:card: summary_large_image twitter:title: Tim Cook Trolls Donald Trump for Calling Him 'Tim Apple' twitter:description: Here's what you need to know twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt9a3bb139f97b3dc8/69894666b3fce3fe560c3474/tim-cook-trump-nickname.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # People Noticed Tim Cook Is Having Not-So-Subtle Fun With Trump Calling Him Tim Apple > Sponsored content. 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It explains the politics, personalities and power dynamics behind the headlines, twice a week. #### Where can I get analysis of Washington politics by email? D.C. Brief is TIME's free Washington politics newsletter, available at time.com/newsletters. It is written by a TIME senior correspondent who covers the capital full time. #### Who writes TIME's D.C. Brief? Philip Elliott, a senior correspondent at TIME, writes D.C. Brief. #### Is D.C. Brief free? Yes. D.C. Brief is free at time.com/newsletters. ### Sources * TIME Newsletters: [time.com/newsletters](/c/time-nl-dcbrief-2026q3/newsletters?i=bee0e89c-cb2d-48dc-b01f-933a901c34cb&cr=time-nl-dcbrief-2026q3-v1) ## Video: President Trump Calls Apple CEO Tim Cook 'Tim Apple' in Meeting [Watch (HLS stream): President Trump Calls Apple CEO Tim Cook 'Tim Apple' in Meeting](https://cdn.jwplayer.com/manifests/Pyun17Zl.m3u8) (0:29)  _Published 2019-03-07. Apple CEO Tim Cook showed off his sense of humor on Thursday after President Donald Trump referred to him as “Tim Apple,” as opposed to Tim Cook, the previous day_  by [Cady Lang](https://time.com/author/cady-lang/)  ## Cady Lang Mar 7, 2019 8:31 PM UTC Apple CEO Tim Cook showed off his sense of humor on Thursday after President Donald Trump referred to him as “Tim Apple,” as opposed to Tim Cook, the previous day  by [Cady Lang](https://time.com/author/cady-lang/)  ## Cady Lang Mar 7, 2019 8:31 PM UTC [Apple CEO Tim Cook](http://time.com/5275610/apple-tim-cook-duke-commencement/) showed off his sense of humor on Thursday [after President Donald Trump referred to him as “Tim Apple,”](https://twitter.com/TIME/status/1103516931930374144) as opposed to Tim Cook, the previous day. Cook, ever wry, seemingly referenced Trump’s mistake by including an Apple icon in lieu of his last name in his Twitter profile name. Trump’s “Tim Apple” reference was made at a meeting for the American Workforce Policy Advisory Board at the White House on Wednesday; Trump’s daughter, Ivanka Trump, who was also in attendance at the meeting took to her own Twitter to joke about the incident. This isn’t the first time that Cook’s sense of humor has manifested on social media; at an Apple keynote event last fall, he used his Twitter with [an “accidental” tweet that turned out to be a hilarious gag](http://time.com/5394127/tim-cook-twitter/) to kick off the event. See Cook’s new Twitter profile and Ivanka’s response to “Tim Apple” below. > [](https://twitter.com/scottbudman/status/1103720239517196288) > [](https://twitter.com/IvankaTrump/status/1103657091112357888) ## Transcript [00:00] And we are going to be opening up the labor forces [00:03] because we have to. We have so many companies [00:05] coming in. People like Tim, you're expanding all over [00:09] and doing things that I really wanted to do right from [00:11] the beginning. I used to say, Tim, you've got to start [00:14] doing it over here, and you really have been, I mean, [00:16] you've really put a big investment in our country. We [00:19] appreciate it very much, Tim Apple. But we're opening [00:23] it up. We have to bring people in, we want them to be [00:26] people based on merit. ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/5547527/tim-cook-trolls-donald-trump/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/5547527/tim-cook-trolls-donald-trump/"},"headline":"People Noticed Tim Cook Is Having Not-So-Subtle Fun With Trump Calling Him Tim Apple","datePublished":"2019-03-07T20:31:10.000Z","dateModified":"2026-10-13T08:24:36.631Z","description":"Here's what you need to know","url":"https://time.com/5547527/tim-cook-trolls-donald-trump/","keywords":["Newsfeed","viral"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blt9a3bb139f97b3dc8/69894666b3fce3fe560c3474/tim-cook-trump-nickname.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Cady Lang","jobTitle":null,"url":"https://time.com/author/cady-lang/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blt9a3bb139f97b3dc8/69894666b3fce3fe560c3474/tim-cook-trump-nickname.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Apple Debuts Latest Products","caption":"Apple Debuts Latest Products","creditText":"Justin Sullivan—Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"https://time.com/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/5547527/tim-cook-trolls-donald-trump/","name":"People Noticed Tim Cook Is Having Not-So-Subtle Fun With Trump Calling Him Tim Apple"}}]},{"@context":"https://schema.org","@type":"VideoObject","name":"President Trump Calls Apple CEO Tim Cook 'Tim Apple' in Meeting","description":"Apple CEO Tim Cook showed off his sense of humor on Thursday after President Donald Trump referred to him as “Tim Apple,” as opposed to Tim Cook, the previous day","thumbnailUrl":"https://cdn.jwplayer.com/v2/media/Pyun17Zl/poster.jpg?width=720","uploadDate":"2019-03-07T20:55:26.000Z","contentUrl":"https://cdn.jwplayer.com/manifests/Pyun17Zl.m3u8","embedUrl":"https://time.com/5547527/tim-cook-trolls-donald-trump/","duration":"PT29S","potentialAction":{"@type":"SeekToAction","target":"https://time.com/5547527/tim-cook-trolls-donald-trump/?jw_start={seek_to_second_number}","startOffset-input":"required name=seek_to_second_number"}}] ```