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---
title: Jimmy Kimmel Says Trump&#x27;s National Address Was a Warm-Up Act
description: After Trump delivered his latest address on the subject of the wall, Jimmy Kimmel had something to say about his approach.
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article:published_time: 2019-01-09T15:58:03.000Z
article:modified_time: 2026-04-13T07:56:49.336Z
og:title: Jimmy Kimmel Has Some Advice for Trump&#x27;s Border Campaign
og:description: Kimmel joked that Trump needs to come up with a scarier reason for the wall
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twitter:title: Jimmy Kimmel Has Some Advice for Trump&#x27;s Border Campaign
twitter:description: Kimmel joked that Trump needs to come up with a scarier reason for the wall
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# Jimmy Kimmel Wants to Help Trump Get People 'Panicked Enough' for His Wall Plan

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![Raisa Bruner](https://static.time.com/v3/assets/bltea6093859af6183b/blt7115d86fab01279f/698938c17cdbacff0cd5dc5b/r_bruner-web-resized.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Raisa Bruner](https://time.com/author/raisa-bruner/)


![Raisa Bruner](https://static.time.com/v3/assets/bltea6093859af6183b/blt7115d86fab01279f/698938c17cdbacff0cd5dc5b/r_bruner-web-resized.jpg?branch=production&width=96&quality=75&auto=webp)

## Raisa Bruner


Jan 9, 2019 3:58 PM UTC

![Raisa Bruner](https://static.time.com/v3/assets/bltea6093859af6183b/blt7115d86fab01279f/698938c17cdbacff0cd5dc5b/r_bruner-web-resized.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1:1)

by 

[Raisa Bruner](https://time.com/author/raisa-bruner/)


![Raisa Bruner](https://static.time.com/v3/assets/bltea6093859af6183b/blt7115d86fab01279f/698938c17cdbacff0cd5dc5b/r_bruner-web-resized.jpg?branch=production&width=96&quality=75&auto=webp)

## Raisa Bruner


Jan 9, 2019 3:58 PM UTC

Jimmy Kimmel has some advice for President Trump in his attempt to move forward his plan for a border wall: you’re going to have to make the threat much scarier than just talking about illegal immigration. 

“He does want us to believe there’s a crisis at the border, besides the one he created. He desperately wants us to be worried about the border,” Kimmel explained on his show on Tuesday night, following up the president’s [evening address](http://time.com/5497569/donald-trump-oval-office-address-transcript/) from the Oval Office to the nation, which was [controversially](http://time.com/5497264/trump-television-hosts-lunch/) broadcast on most major news channels. But, Kimmel joked, he thinks the president is going about drumming up support the wrong way. Instead, you have to “get people panicked enough to waste $5 billion” on the wall plan.

“People sneaking over the border don’t scare us,” Kimmel said. “If you really want to come up with a fake border crisis, make it a _scary_ border crisis. Go on TV and don’t say there are illegal immigrants, say there is an army of chupacabras crawling in from Tijuana. Tell everyone they’ve get red eyes, they’ve got sharp claws, and if we don’t stop them they’ll eat our children and our Instagram.” (Chupacabras are [legendary creatures](http://www.bbc.com/earth/story/20161109-the-truth-about-a-strange-blood-sucking-monster) with Latin American origins and vampiric tendencies.)

But until our fear reaches chupacabra levels, it looks like Trump’s battle to get the funding he desires [remains uphill.](http://time.com/5497260/donald-trump-border-wall-fact-check/)

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