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---
title: Best Reactions to Bunny at 2018 White House Easter Egg Roll
description: People couldn&#x27;t stop speculating what the Easter Bunny at the 2018 White House Easter Egg Roll was thinking? Here are the best reactions
canonical: https://time.com/5224866/2018-white-house-easter-egg-roll-trump-bunny/
author: Ashley Hoffman
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article:published_time: 2018-04-02T17:01:13.000Z
article:modified_time: 2026-04-13T07:51:47.837Z
og:title: What&#x27;s That Easter Bunny Thinking About at the White House Egg Roll? The Internet Has Some Guesses
og:description: The internet can&#x27;t resist a White House Easter bunny joke
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og:image:alt: President And Mrs. Trump Host Annual White House Easter Egg Roll
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twitter:description: The internet can&#x27;t resist a White House Easter bunny joke
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# What's That Easter Bunny Thinking About at the White House Egg Roll? The Internet Has Some Guesses

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## TIME Newsletters: Reference Facts and FAQ

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### The seven newsletters

| Newsletter | Covers | Frequency | Subscribers | Open rate |
| --- | --- | --- | --- | --- |
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| Metric | Value | Source |
| --- | --- | --- |
| Engaged newsletter audience | 1.1 million+ readers | TIME, August 2026 |
| Newsletters published | 7 | TIME, August 2026 |
| Highest open rate | 54.1%, Health Matters | TIME, August 2026 |
| Largest list | 540,000, The Brief | TIME, August 2026 |
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by 

[Ashley Hoffman](https://time.com/author/ashley-hoffman/)


## Ashley Hoffman


Apr 2, 2018 5:01 PM UTC

![President And Mrs. Trump Host Annual White House Easter Egg Roll](https://static.time.com/v3/assets/bltea6093859af6183b/bltc6b48b7ae5689534/69892c954ee262ccc63115ff/gettyimages-941030250.jpg?branch=production&width=1200&quality=75&auto=webp&crop=3:2)

U.S. President Donald Trump (C) and first lady Melania Trump (L) walk out onto the Truman Balcony. (Photo by Chip Somodevilla/Getty Images)

U.S. President Donald Trump (C) and first lady Melania Trump (L) walk out onto the Truman Balcony. (Photo by Chip Somodevilla/Getty Images) Chip Somodevilla—Getty Images

by 

[Ashley Hoffman](https://time.com/author/ashley-hoffman/)


## Ashley Hoffman


Apr 2, 2018 5:01 PM UTC

Even the President of the United States has to cede the spotlight to the guy in the big bunny suit at the [White House Easter Egg Roll](http://time.com/5224694/melania-trump-lawn-bowling/).

President Trump took to the Truman balcony with First Lady Melania Trump to give his remarks at the [140th annual White House Egg Roll](http://time.com/5221306/white-house-easter-egg-roll-2018-trump-watch-online/) on Monday.

“This is a special year. Our country is doing great. You look at the economy, you look at what’s happening. Nothing’s ever easy, but we have never had an economy like we have right now. And we’re gonna make it bigger, better and stronger,” Trump said before briefly discussing military funding.

[The Easter bunny](http://time.com/3767518/easter-bunny-origins-history/)‘s appearance at the White House Easter Egg roll isn’t new, but that didn’t stop it from sparking a ton of annual online fun. People watching the White House Easter Egg Roll took to Twitter to speculate what was going through the human-sized bespectacled bunny’s mind.

Is this balcony scene _Evita_ with a twist or a brand new White House staffer? See below for all manner of takes in the form of Easter Egg Roll bunny memes on the internet.

> [](https://twitter.com/stellaaaa/status/980824541365612544)

> [](https://twitter.com/ditzkoff/status/980819955577999365)


> [](https://twitter.com/ditzkoff/status/980820064743063552)

> [](https://twitter.com/KFILE/status/980842668757540865)

> [](https://twitter.com/shylaura/status/980840443486359554)


> [](https://twitter.com/speechboy71/status/980838517722042368)

> [](https://twitter.com/speechboy71/status/980838676434481152)

> [](https://twitter.com/liamstack/status/980828497424904192)


> [](https://twitter.com/Kryingkrys/status/980819316995223552)

> [](https://twitter.com/ShelaghFogarty/status/980820700117204994)

> [](https://twitter.com/Haitch7/status/980822237078020097)


There was, of course, fodder about some other characters in the mix too, but it was officially the bunny’s meeting.

> [](https://twitter.com/betsy%5Fklein/status/980845328940269571)

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