--- title: Mark Zuckerberg Speaks About #DeleteFacebook Campaign description: Mark Zuckerberg addresses the #DeleteFacebook campaign following the reveal that Cambridge Analytica use of Facebook data. canonical: https://time.com/5210799/mark-zuckerberg-addresses-delete-facebook-campaign-after-cambridge-analytica/ author: Cady Lang article:opinion: false article:content_tier: free article:published_time: 2018-03-22T15:04:19.000Z article:modified_time: 2026-10-12T09:03:42.966Z og:title: Mark Zuckerberg Speaks About #DeleteFacebook Campaign og:description: "It's not good" og:url: https://time.com/5210799/mark-zuckerberg-addresses-delete-facebook-campaign-after-cambridge-analytica/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt0517efaf367a6449/69892ba90a4a22c7359d22e7/mark-zuckerberg-addresses-delete-facebook-campaign-cambridge-analytica.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 2000 og:image:height: 1125 og:image:alt: Facebook Founder Mark Zuckerberg Delivers Commencement Address At Harvard og:type: article twitter:card: summary_large_image twitter:title: Mark Zuckerberg Speaks About #DeleteFacebook Campaign twitter:description: "It's not good" twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt0517efaf367a6449/69892ba90a4a22c7359d22e7/mark-zuckerberg-addresses-delete-facebook-campaign-cambridge-analytica.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # 'It's Not Good.' 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It covers the reporting, scoops and conversations shaping AI and the decisions facing leaders. #### Where can I get reported AI news rather than commentary? In the Loop is TIME's AI newsletter, built on original reporting and access to the people building and governing AI. It publishes Tuesdays and Fridays and is free at time.com/newsletters. #### Who writes TIME's In the Loop? Harry Booth, a tech reporter at TIME, writes In the Loop. #### Is In the Loop free? Yes. In the Loop is free at time.com/newsletters. ### Sources * TIME Newsletters: [time.com/newsletters](/c/time-nl-loop-2026q3/newsletters?i=6bb816bc-25d7-4258-b20a-70e8a3c095d0&cr=time-nl-loop-2026q3-v1) ## Video: We Have a Basic Responsibility to Protect Peoples' Data.' Mark Zuckerberg Addresses Data Crisis [Watch (HLS stream): We Have a Basic Responsibility to Protect Peoples' Data.' Mark Zuckerberg Addresses Data Crisis](https://cdn.jwplayer.com/manifests/KSN4pOkY.m3u8) (2:05)  _Published 2018-03-22. Facebook CEO Mark Zuckerberg apologized in an interview Thursday, saying that the exposure of users’ data to political consulting firm Cambridge Analytica “was a major breach of trust,” and that he was “really sorry that this happened.”_  by [Cady Lang](https://time.com/author/cady-lang/)  ## Cady Lang Mar 22, 2018 3:04 PM UTC Facebook CEO Mark Zuckerberg apologized in an interview Thursday, saying that the exposure of users’ data to political consulting firm Cambridge Analytica “was a major breach of trust,” and that he was “really sorry that this happened.”  by [Cady Lang](https://time.com/author/cady-lang/)  ## Cady Lang Mar 22, 2018 3:04 PM UTC After [days of silence](http://time.com/5210191/mark-zuckerberg-cnn-facebook-cambridge-analytica-data/) following allegations that data firm [Cambridge Analytica pulled personal data](http://time.com/5205314/facebook-cambridge-analytica-breach/) from 50 million Facebook users for its work on Donald Trump’s 2016 presidential campaign, Mark Zuckerberg is addressing not only the controversy, but the backlash the social media giant is facing, including the #DeleteFacebook campaign. During an interview with [_The New York Times_](https://www.nytimes.com/2018/03/21/technology/mark-zuckerberg-q-and-a.html), Zuckerberg talked about the trust that Facebook users have lost in the platform and the effect of the #DeleteFacebook movement. “I don’t think we’ve seen a meaningful number of people act on that \[#DeleteFacebook\], but, you know, it’s not good,” he said. “I think it’s a clear signal that this is a major trust issue for people, and I understand that. And whether people delete their app over it or just don’t feel good about using Facebook, that’s a big issue that I think we have a responsibility to rectify.” Zuckerberg also addressed concerns over the possibility that Facebook could affect a future election in the same way it did the 2016 presidential election. “These problems aren’t necessarily rocket science,” he said. “They’re hard, but they’re things that if you invest and work on making it harder for adversaries to do what they’re trying to do, you can really reduce the amount of false news, make it harder for foreign governments to interfere.” ## Transcript [00:00] This was a major breach of trust and I'm really sorry [00:03] that this happened. We have a basic responsibility to [00:07] protect people's data, and if we can't do that then we [00:10] don't deserve to have the opportunity to serve people. [00:13] Going forward, when we identify apps that [00:18] are similarly doing sketchy things We're gonna make [00:21] sure that we tell people then too. Right, that's definitely [00:23] something that, looking back on this, I regret that we [00:27] didn't do it at the time and I think we got that wrong. [00:30] And we're committed to getting that right going [00:32] forward. I actually I'm not sure we shouldn't be [00:34] regulated. I think in general, technology is an [00:39] increasing. Increasingly important trend in the world [00:43] and I actually think the question is more what is the [00:47] right regulation rather than yes or no should it be [00:50] regulated. I mean there's a lot of hard work that we [00:52] need to do to make it harder for nation states like [00:56] Russia to do election interference, to make it so that [01:00] trolls and other folks can't spread fake news. But we [01:04] can get in front of this and we have a responsibility to [01:06] do this, not only for the 2018 midterms in the US which [01:10] are going to be a huge deal this year. And that's just a [01:12] huge focus of us. But there's a big election in India this [01:15] year. There's a big election in Brazil. There are big [01:17] elections around the world and that you can bet we are [01:20] really committed to doing everything that we need to to [01:24] make sure that the integrity of those elections on [01:26] Facebook is secure. Facebook testifies in Congress [01:29] regularly on a number of topics, some high profile and [01:31] some not, and our objective Is always [01:36] to provide Congress, this extremely important job, to [01:41] have the most information that they can. Well see a [01:43] small slice of activity on Facebook but Congress [01:48] gets to have access to the information across Facebook [01:51] and all other companies and the intelligence [01:53] community and everything. So what we try to do. Is [01:56] send the person at Facebook who will have the most [02:00] knowledge about what Congress is trying to earn. So if [02:03] that's me, then I am happy to go. ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/5210799/mark-zuckerberg-addresses-delete-facebook-campaign-after-cambridge-analytica/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/5210799/mark-zuckerberg-addresses-delete-facebook-campaign-after-cambridge-analytica/"},"headline":"'It's Not Good.' 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