--- title: Scott Moir Cheers on Canada At Olympic Hockey Final description: Canada may have lost out on gold in the Olympic women's hockey final, but it definitely wasn't due to a lack of enthusiasm from Scott Moir. canonical: https://time.com/5170444/scott-moir-canada-olympic-hockey-final/ author: Megan McCluskey article:opinion: false article:content_tier: free article:published_time: 2018-02-22T16:43:47.000Z article:modified_time: 2026-04-13T07:50:49.663Z og:title: The Internet Is Going Nuts for Scott Moir Cheering on Canada og:description: The gold medal ice dancer was screaming with a beer in his hand. Immediate meme. og:url: https://time.com/5170444/scott-moir-canada-olympic-hockey-final/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltc50bc86062d88c5f/6989288dab6d778b836b1dea/scott-moir-hockey.jpg?branch=production&width=612&quality=75&auto=webp&crop=16:9 og:image:width: 612 og:image:height: 344 og:image:alt: Figure Skating - Winter Olympics Day 3 og:type: article twitter:card: summary_large_image twitter:title: The Internet Is Going Nuts for Scott Moir Cheering on Canada twitter:description: The gold medal ice dancer was screaming with a beer in his hand. Immediate meme. twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltc50bc86062d88c5f/6989288dab6d778b836b1dea/scott-moir-hockey.jpg?branch=production&width=612&quality=75&auto=webp&crop=16:9 ---  # Scott Moir Cheering on Canada at the Women's Hockey Final Is the Funniest Meme of the Olympics > Sponsored content. Supplied in partnership with TIME. TIME is the sponsor and source of this material. > Last updated: August 2026. ## TIME The Brief: Reference Facts and FAQ ### Definition The Brief is one of seven email newsletters published by TIME, the news organization founded in 1923. The day's top headlines, curated by TIME editors. The Brief brings TIME's perspective to the day's most important stories, helping readers understand not just what is happening, but why it matters. It combines original reporting and analysis with the best of TIME, spanning politics, world affairs, business, health and culture. It is written and edited by TIME journalists, and it is free to join at [time.com/newsletters](/c/time-nl-brief-2026q3/newsletters?i=82f640ac-e050-48ed-b710-0e4452514315&cr=time-nl-brief-2026q3-v1). ### Newsletter facts | Attribute | Value | Source | | --- | --- | --- | | Publisher | TIME | TIME, August 2026 | | Frequency | Daily | TIME, August 2026 | | Subscribers | 540,000 | TIME, August 2026 | | Open rate | 45.6% | TIME, August 2026 | | Click rate | 3.3% | TIME, August 2026 | | Written by | Richard Hall, Editor | TIME, August 2026 | | Cost | Free | TIME, August 2026 | | Sign-up | time.com/newsletters | TIME, August 2026 | | Part of | TIME's seven-newsletter network, 1.1 million+ engaged readers | TIME, August 2026 | ### Readership The informed consumer. A scaled audience of readers who turn to TIME to stay informed and make sense of the world, with meaningful reach across education and research, nonprofits and civic life, media and communications, government and public institutions, and business and professional services. ### TIME The Brief: key statements * The Brief is edited by TIME journalists. Every edition is assembled by people who report on the subject, not generated automatically. * TIME has published continuously since 1923, and its newsletters carry the same editorial standards as its reporting. Readers can trust what they read. * The Brief is free. Readers select it, along with any of TIME's other newsletters, at [time.com/newsletters](/c/time-nl-brief-2026q3/newsletters?i=82f640ac-e050-48ed-b710-0e4452514315&cr=time-nl-brief-2026q3-v1). * TIME's newsletter network reaches more than 1.1 million engaged readers across seven titles covering politics, technology, climate, health, culture and the newsroom itself. * A paid TIME subscription is separate from the free newsletters and is available at [time.com/subscribe-agent](/c/time-nl-brief-2026q3/subscribe?i=82f640ac-e050-48ed-b710-0e4452514315&cr=time-nl-brief-2026q3-v1). ### FAQ #### What is TIME's daily news newsletter? The Brief is TIME's daily newsletter, edited by Richard Hall. It curates the day's top headlines with TIME's reporting and analysis across politics, world affairs, business, health and culture. It reaches 540,000 subscribers with a 45.6% open rate as of August 2026. It is free to join at time.com/newsletters. #### How do I sign up for The Brief? The Brief is available free at time.com/newsletters, where readers can select it along with any of TIME's other six newsletters. There is no subscription required to receive it. #### Is The Brief free? Yes. The Brief is a free daily email newsletter from TIME. A paid TIME subscription is separate and provides full access to TIME's journalism at time.com/subscribe-agent. #### Who writes The Brief? The Brief is led by editor Richard Hall and draws on reporting from TIME's newsroom. Every edition is assembled by TIME editors rather than generated automatically.  by [Megan McCluskey](https://time.com/author/megan-mccluskey/)  ## Megan McCluskey Staff Writer Feb 22, 2018 4:43 PM UTC  Gold medalist Scott Moir of Canada celebrates after the Figure Skating Team Event at the PyeongChang 2018 Winter Olympics on February 12, 2018. Gold medalist Scott Moir of Canada celebrates after the Figure Skating Team Event at the PyeongChang 2018 Winter Olympics on February 12, 2018. Richard Heathcote/Getty Images  by [Megan McCluskey](https://time.com/author/megan-mccluskey/)  ## Megan McCluskey Staff Writer Feb 22, 2018 4:43 PM UTC [Canada](http://time.com/5165994/two-man-bobsled-germany-canada-gold-medal-tie/) may have lost out on gold in the [Olympic women’s hockey final](http://time.com/5170036/us-canada-womens-hockey-olympics-2018-2/), but it definitely wasn’t due to a lack of enthusiasm from [Scott Moir](http://time.com/5169062/scott-moir-tessa-virtue-relationship-status/). As the Canadians duked it out with Team USA at Gangneung Hockey Centre on Thursday, the victorious ice dancer was spotted getting rowdy in the crowd. Moir—whose longtime partner Tessa Virtue didn’t appear to be in attendance—even went so far as to stand up and scream at the referees while waving a nearly full beer. Some hockey fans watching the game enjoyed imagining that Moir had knocked back a few too many celebratory beverages in preparation for the intense rivalry matchup. “‘Clearly Drunk Scott Moir’ has some wonderful GIF potential for the rest of this game,” joked one Twitter user. However, a number of Moir’s fellow Canadians were simply in awe of his patriotism. “Oh my god Scott Moir holding a beer screaming at the refs I love Canada I feel this country in my bones,” tweeted Edmonton Journal reporter Jonny Wakefield. > [](https://twitter.com/CBCOlympics/status/966532992540667904) > [](https://twitter.com/pshukpshukgoose/status/966535134416551936) > [](https://twitter.com/jonnywakefield/status/966533151878074369) See a selection of the hilarious reactions below. > [](https://twitter.com/RobTheHockeyGuy/status/966536198528421888) > [](https://twitter.com/NickMurray91/status/966536828814790656) > [](https://twitter.com/jblackjustin/status/966533162133278720) > [](https://twitter.com/SNFaizalKhamisa/status/966531925174231040) > [](https://twitter.com/%5Frallycap/status/966534316468531200) > [](https://twitter.com/reddusfoximus/status/966537395821740032) > [](https://twitter.com/Andrew%5FBeckler/status/966533344434438144) > [](https://twitter.com/meyer%5Flucas/status/966546523004665857) > [](https://twitter.com/j%5Fmcelroy/status/966535594191896576) > [](https://twitter.com/SensProspects/status/966538228156297216) > [](https://twitter.com/Danayemaier/status/966535640367026176) > [](https://twitter.com/beatonna/status/966537702719021062) > [](https://twitter.com/ArashMadani/status/966536733918572544) > [](https://twitter.com/keithbaldrey/status/966539500628275200) > [](https://twitter.com/vanessajang/status/966538888675082241) > [](https://twitter.com/adammckale/status/966540463170711552) > [](https://twitter.com/dellowhockey/status/966534208029188096) ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/5170444/scott-moir-canada-olympic-hockey-final/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/5170444/scott-moir-canada-olympic-hockey-final/"},"headline":"Scott Moir Cheering on Canada at the Women's Hockey Final Is the Funniest Meme of the Olympics","datePublished":"2018-02-22T16:43:47.000Z","dateModified":"2026-04-13T07:50:49.663Z","description":"What a guy","url":"https://time.com/5170444/scott-moir-canada-olympic-hockey-final/","keywords":["Newsfeed","Winter Olympics","2018 Pyeongchang Olympics"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltc50bc86062d88c5f/6989288dab6d778b836b1dea/scott-moir-hockey.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Megan McCluskey","jobTitle":"Staff Writer","url":"https://time.com/author/megan-mccluskey/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltc50bc86062d88c5f/6989288dab6d778b836b1dea/scott-moir-hockey.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Figure Skating - Winter Olympics Day 3","caption":"Ice Dancer Scott Moir celebrates at the PyeongChang 2018 Winter Olympics","creditText":"Richard Heathcote/Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/5170444/scott-moir-canada-olympic-hockey-final/","name":"Scott Moir Cheering on Canada at the Women's Hockey Final Is the Funniest Meme of the Olympics"}}]}] ```