Presented By
Apple Inc. HomePod speakers sit on display during the Apple Worldwide Developers Conference (WWDC) in San Jose, California, U.S., on Monday, June 5, 2017.
Photo by David Paul Morris—Bloomberg/Getty Images

Apple’s Siri-equipped HomePod smart speaker will be available starting Feb. 9, the company announced Tuesday. Preorders for the $349 device begin Jan. 26.

The HomePod is Apple’s entry into the highly competitive smart speaker space, first popularized by the Amazon Echo, later joined by the Google Home. At $349, the HomePod is far pricer than many rival devices — the cheapest Echo, the Echo Dot, can be had for about $49. But Apple is pitching the device as a high-end home speaker more akin to devices like the Sonos PLAY lineup, although with voice-activated capabilities thanks to Siri integration.

The Apple HomePod is available in white and spacey gray colors, and is compatible with a wide range of iPhone and iPad models. It also works with Apple Music, Apple’s subscription-based music service that’s a rival to Spotify.

Apple’s HomePod release date announcement comes after the device was delayed last year, missing the crucial holiday shopping season.

More Must-Reads From TIME

Contact us at letters@time.com.

You May Also Like
EDIT POST