--- title: Taylor Swift Dropped the 'End Game' Music Video on YouTube description: The 'Reputation' artist released the new music video for her song "End Game" with Ed Sheeran and Future on Thursday. canonical: https://time.com/5097768/end-game-video-taylor-swift/ author: Raisa Bruner article:opinion: false article:content_tier: free article:published_time: 2018-01-12T05:36:48.000Z article:modified_time: 2026-04-13T07:49:41.803Z article:section: Entertainment og:title: Taylor Swift Dropped Her Buzzy "End Game" Music Video og:description: It's the third video from her 'Reputation' album og:url: https://time.com/5097768/end-game-video-taylor-swift/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production og:image:width: 1200 og:image:height: 675 og:image:alt: TIME og:type: article twitter:card: summary_large_image twitter:title: Taylor Swift Dropped Her Buzzy "End Game" Music Video twitter:description: It's the third video from her 'Reputation' album twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production --- # Taylor Swift Just Dropped Her Highly Anticipated 'End Game' Music Video With Future ## Video: Taylor Swift by the Numbers [Watch (HLS stream): Taylor Swift by the Numbers](https://cdn.jwplayer.com/manifests/me2szq4z.m3u8) (1:23)  _Published 2017-08-25. Taylor Swift by the Numbers_  by [Raisa Bruner](https://time.com/author/raisa-bruner/)  ## Raisa Bruner Jan 12, 2018 5:36 AM UTC  by [Raisa Bruner](https://time.com/author/raisa-bruner/)  ## Raisa Bruner Jan 12, 2018 5:36 AM UTC Taylor Swift fans can finally watch her highly anticipated “End Game” music video off her album [_Reputation_](http://time.com/5044212/taylor-swift-reputation-streaming/). After releasing her 2017 album in the fall — along with two music videos for [“Look What You Made Me Do”](http://time.com/4917782/taylor-swift-look-what-you-made-me-do-video/) and [“Ready For It,”](http://time.com/5000102/taylor-swift-ready-for-it-reactions/) performing at a slew of Jingle Ball shows and releasing tickets for her [upcoming stadium tour,](http://time.com/5021426/taylor-swift-reputation-tour/) Taylor Swift could have sat back in early 2018, enjoying the success of her [record-breaking](http://time.com/money/5020865/taylor-swifts-new-album-reputation-is-already-on-track-to-break-sales-records/) album sales numbers. Instead she’s decided to bestow upon her fans another video, this one for “End Game,” which also features Ed Sheeran and the rapper Future. (It’s the only song off _Reputation_ to include other artists, too.) Swift first [teased the video](https://www.billboard.com/articles/columns/pop/8093730/taylor-swift-teases-end-game-video-ed-sheeran-future-pic) with a post on her new social media app, [The Swift Life](http://time.com/4978473/taylor-swift-app/), telling fans to keep an eye out for the video’s trailer to premiere on _Good Morning America_ on Thursday. Following the four songs she advance-released, “End Game” is the most popular of her songs off of _Reputation,_ leading the remainder of the album’s tracks in Spotify play counts. In true Swiftian style, it’s a pretty classic slow-burning, percussion-boosted love song with romance on the mind, with Sheeran and Future making gentlemanly cameos. 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