--- description: The Internet is losing it over social media posts by LeBron James and other members of the Cleveland Cavaliers that use the Arthur meme. title: LeBron James, Cleveland Cavaliers Troll NBA with Arthur Meme image: https://static.time.com/v3/assets/bltea6093859af6183b/bltaed1c837ce5c3497/6988e5d122fb85115ae23ae9/lebron-james-cleveland-cavaliers-arthur-memes.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  * [Newsfeed](/tag/time-section-newsfeed/) ## Newsfeed Update your preferences in [Account Settings](/account/preferences/) Close # LeBron James and the Cleveland Cavaliers Are Trolling the NBA With These Viral Arthur Memes  by [Cady Lang](/author/cady-lang/)  ## Cady Lang Update your preferences in [Account Settings](/account/preferences/) Close Nov 15, 2017 8:05 PM CUT  NEW YORK, NY - NOVEMBER 13: LeBron James #23 of the Cleveland Cavaliers directs his teamamtes in the final minute of the game against the New York Knicks at Madison Square Garden on November 13, 2017 in New York City.The Cleveland Cavaliers defeated the New York Knicks 104-101\. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this Photograph, user is consenting to the terms and conditions of the Getty Images License Agreement (Photo by Elsa/Getty Images) NEW YORK, NY - NOVEMBER 13: LeBron James #23 of the Cleveland Cavaliers directs his teamamtes in the final minute of the game against the New York Knicks at Madison Square Garden on November 13, 2017 in New York City.The Cleveland Cavaliers defeated the New York Knicks 104-101\. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this Photograph, user is consenting to the terms and conditions of the Getty Images License Agreement (Photo by Elsa/Getty Images)Elsa—Getty Images  by [Cady Lang](/author/cady-lang/)  ## Cady Lang Update your preferences in [Account Settings](/account/preferences/) Close Nov 15, 2017 8:05 PM CUT [LeBron James](http://time.com/collection/2017-time-100/4742755/lebron-james/ "undefined") has proved himself to be a [master of the Internet](http://time.com/4956223/donald-trump-lebron-james-nfl/ "undefined"), through both [victories](http://time.com/4709449/cleveland-cavaliers-sandwiches/ "undefined") and [losses](http://time.com/4880602/steph-curry-does-lebron-james-moves/ "undefined"), so it should come as no surprise that King James is using social media to troll the NBA this season. What is surprising, however, is that his teammates in Cleveland are joining in the fun. James’ [Cleveland Cavaliers](http://time.com/4374422/cleveland-cavaliers-golden-state-warriors-lebron-james-nba-game-7-basketball/ "undefined") had a series of losses, during which James cryptically posted a photo of [an Arthur meme](http://time.com/4438715/arthur-memes-wgbh-pbs/ "undefined") (while the memes can include any still of the cartoon aardvark and his friends, the most commonly used image is one of Arthur’s fist balled angrily) to seemingly express his distaste for his team’s recent performance. The Internet, as might be expected, was delighted, with rival teams like the Houston Rockets and individual players like Draymond Green weighing in with their own takes on LeBron’s post. On Monday night, however, the Cavs broke their losing streak with a win against the New York Knicks, which prompted a flurry of other Arthur memes from James’ teammates Dwyane Wade, Isaiah Thomas, Channing Frye, and Iman Shumpert — albeit with a much sunnier “mood.” James, however, though apparently moved on from his Arthur meme moment, couldn’t resist one more trolling Instagram, posting a photo of himself at Madison Square Garden along with an emoji-laden caption where he declared that he was the “king of NY.” ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/5023849/lebron-james-cleveland-cavaliers-arthur-memes/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/5023849/lebron-james-cleveland-cavaliers-arthur-memes/"},"headline":"LeBron James and the Cleveland Cavaliers Are Trolling the NBA With These Viral Arthur Memes","datePublished":"2017-11-15T20:05:38.000Z","dateModified":"2026-04-13T07:48:47.471Z","description":"The NBA star is scoring high with the Internet","url":"https://time.com/5023849/lebron-james-cleveland-cavaliers-arthur-memes/","keywords":["Newsfeed","viral","Lebron James","NBA","Cleveland Cavaliers","memes","Sports"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/bltaed1c837ce5c3497/6988e5d122fb85115ae23ae9/lebron-james-cleveland-cavaliers-arthur-memes.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Cady Lang","jobTitle":null,"url":"https://time.com/author/cady-lang/"}],"articleSection":"","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/bltaed1c837ce5c3497/6988e5d122fb85115ae23ae9/lebron-james-cleveland-cavaliers-arthur-memes.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Cleveland Cavaliers v New York Knicks","caption":"Cleveland Cavaliers v New York Knicks","creditText":"Elsa—Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/5023849/lebron-james-cleveland-cavaliers-arthur-memes/","name":"LeBron James and the Cleveland Cavaliers Are Trolling the NBA With These Viral Arthur Memes"}}]}] ```