--- title: Raf Simons Selling $200 Custom Duct Tape description: In case you're in the market for pricey but innovative menswear accessorizing, Raf Simons is now selling $250 rolls of duct tape. canonical: https://time.com/4901980/raf-simons-duct-tape/ author: Cady Lang article:opinion: false article:content_tier: free article:published_time: 2017-08-15T20:02:47.000Z article:modified_time: 2026-04-13T07:46:33.128Z og:title: The Hottest New Trend In Menswear Is $200 Rolls of Duct Tape og:description: Care of fashion favorite Raf Simons og:url: https://time.com/4901980/raf-simons-duct-tape/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt04d8f1f94e83d5fd/6988d9daab6d773d426af6b5/raf-simons-200-duct-tape.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 2000 og:image:height: 1125 og:image:alt: Raf Simons - Runway - NYFW: Men's og:type: article twitter:card: summary_large_image twitter:title: The Hottest New Trend In Menswear Is $200 Rolls of Duct Tape twitter:description: Care of fashion favorite Raf Simons twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt04d8f1f94e83d5fd/6988d9daab6d773d426af6b5/raf-simons-200-duct-tape.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # Apparently the Hottest New Menswear Trend Is a $200 Roll of Duct Tape > Sponsored content. 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Every edition is assembled by TIME editors rather than generated automatically. ### Sources * TIME Newsletters: [time.com/newsletters](/c/time-nl-brief-2026q3/newsletters?i=4564a509-743c-464f-845b-c6518c51f72b&cr=time-nl-brief-2026q3-v1)  by [Cady Lang](https://time.com/author/cady-lang/)  ## Cady Lang Aug 15, 2017 8:02 PM UTC  NEW YORK, NY - FEBRUARY 01: A model walks the runway at the Raf Simons fashion show during NYFW: Men'son February 1, 2017 in New York City. (Photo by Jamie McCarthy/Getty Images) NEW YORK, NY - FEBRUARY 01: A model walks the runway at the Raf Simons fashion show during NYFW: Men'son February 1, 2017 in New York City. (Photo by Jamie McCarthy/Getty Images) Jamie McCarthy—Getty Images  by [Cady Lang](https://time.com/author/cady-lang/)  ## Cady Lang Aug 15, 2017 8:02 PM UTC If you’re looking to give your wardrobe a quick update for fall, [menswear god and _TIME 100_ member Raf Simons ](http://time.com/collection/2017-time-100/4736290/raf-simons/)has a quick and easy upgrade for you for what adds up to a cool $200: custom rolls of [duct tape](http://healthland.time.com/2011/07/01/new-use-for-duct-tape-fighting-infection/) that you can use to belt and accessorize your fall fashion looks. The 2″ wide tape, which was used prominently to belt the menswear styles that Simons sent down the runway for his Fall/Winter 2017 runway show is truly a multi-tasking accessory — not only can it cinch any outfit you might have, its festive design features the words “RSYP YOUTH PROJECT” and “WALK WITH ME.” Since the tape is also made of hardy black and white polyurethane, it can also be used for its more conventional (if milquetoast) purposes — that is, all-purpose adhesive — and if you’re so inclined, you can purchase it on [Roden Gray ](https://rodengray.com/collections/raf-simons/products/ducttape-1)for $200, practically a steal when you consider the versatility of the product as both a fashion statement and a household staple. The verdict is in: belts are passé, but duct tape is so hot right now. 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