--- title: The True Cost of Ransomware Hacks description: On July 6, two of the world's largest consumer-goods companies detailed the financial impact of June's Petya ransomware attack. Several large multinationals were hit by... canonical: https://time.com/4856239/the-true-cost-of-ransomware-hacks/ author: TIME Staff article:opinion: false article:content_tier: free article:published_time: 2017-07-13T10:53:34.000Z article:modified_time: 2026-04-13T08:51:16.701Z article:section: Business og:title: The True Cost of Ransomware Hacks og:description: On July 6, two of the world's largest consumer-goods companies detailed the financial impact of June's Petya ransomware attack. Several large multinationals were hit by... og:url: https://time.com/4856239/the-true-cost-of-ransomware-hacks/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt017d5487870d2023/6988d575bc6cfc68423e2360/true-cost-ransomware-attack.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 og:image:width: 1200 og:image:height: 675 og:image:alt: true-cost-ransomware-attack og:type: article twitter:card: summary_large_image twitter:title: The True Cost of Ransomware Hacks twitter:description: On July 6, two of the world's largest consumer-goods companies detailed the financial impact of June's Petya ransomware attack. Several large multinationals were hit by... twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blt017d5487870d2023/6988d575bc6cfc68423e2360/true-cost-ransomware-attack.jpg?branch=production&width=3840&quality=75&auto=webp&crop=16:9 ---  # The True Cost of Ransomware Hacks by [TIME Staff](/author/time-staff/) ## TIME Staff Jul 13, 2017 10:53 AM CUT  YEKATERINBURG, RUSSIA - JUNE 28, 2017: A message demanding money on a computer hacked by a virus known as Petya. The Petya ransomware cyber attack hit computers of Russian and Ukrainian companies on June 27, 2017\. Donat Sorokin/TASS (Photo by Donat SorokinTASS via Getty Images) YEKATERINBURG, RUSSIA - JUNE 28, 2017: A message demanding money on a computer hacked by a virus known as Petya. The Petya ransomware cyber attack hit computers of Russian and Ukrainian companies on June 27, 2017\. Donat Sorokin/TASS (Photo by Donat SorokinTASS via Getty Images)Donat Sorokin—TASS/Getty Images by [TIME Staff](/author/time-staff/) ## TIME Staff Jul 13, 2017 10:53 AM CUT On July 6, two of the world’s largest consumer-goods companies detailed the financial impact of June’s Petya ransomware attack. Several large multinationals were hit by the virus linked to Russian hackers, which crippled computers and disrupted ports. Here’s how cyberattacks of this kind have affected bottom lines. 3% Hit in second-quarter sales growth claimed by Mondelez, maker of Oreo cookies and Cadbury chocolates, as a result of the June 27 Petya attack’s disrupting the company’s shipping and invoicing capabilities. $117 MILLION Estimated loss of sales to Reckitt Benckiser, the U.K. maker of Veet and Lysol, also resulting from the Petya attack; the company forecast a 2% hit in revenue growth in the second quarter. $1,077 Average ransom demanded in ransomware attacks in 2016, according to cybersecurity firm Symantec, a 266% increase from the year before. ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4856239/the-true-cost-of-ransomware-hacks/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4856239/the-true-cost-of-ransomware-hacks/"},"headline":"The True Cost of Ransomware Hacks","datePublished":"2017-07-13T10:53:34.000Z","dateModified":"2026-04-13T08:51:16.701Z","description":"On July 6, two of the world's largest consumer-goods companies detailed the financial impact of June's Petya ransomware attack. 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