By Cady Lang
In case 40 oz. bottles of rosé and rosé flavored gummy candies can’t satiate your craving for the popular (and Instagram-friendly) blush-colored wine this summer, consider the latest rosé-inspired offering: deodorant.
Thanks to Native Cosmetics, those jonesing for a daily way to imbibe rosé without cracking open a bottle can indulge with rosé-scented deodorant. The stick deodorant is all-natural and made sans parabens or aluminum, which means that it’s a safe way to celebrate rosé season this year.
Their rosé deodorant appropriately debuted on Wednesday, the first day of summer, as a part of a limited-edition “brunch” boxed set that also includes scents like Mimosa and Sangria.
More Must-Reads from TIME
- How the Electoral College Actually Works
- Your Vote Is Safe
- Mel Robbins Will Make You Do It
- Why Vinegar Is So Good for You
- The Surprising Health Benefits of Pain
- You Don’t Have to Dread the End of Daylight Saving
- The 20 Best Halloween TV Episodes of All Time
- Meet TIME's Newest Class of Next Generation Leaders
Write to Cady Lang at cady.lang@timemagazine.com