--- title: Google Doodle Honors Ballet Russes Creator Sergei Diaghilev description: On what would have been his 145th birthday, Google celebrates the life and work of Russian visionary Sergei Diaghilev canonical: https://time.com/4720263/google-doodle-sergei-diaghilev-ballet-russes/ author: TIME Staff article:opinion: false article:content_tier: free article:published_time: 2017-03-31T06:45:28.000Z article:modified_time: 2026-08-04T07:47:34.086Z og:title: Google Doodle Honors Ballet Russes Creator Sergei Diaghilev og:description: He would have turned 145 on Friday og:url: https://time.com/4720263/google-doodle-sergei-diaghilev-ballet-russes/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltafb17a26e4397104/6988c0b4196cf478d403f778/sergei-diaghilevs-145th-birthday-5691313237262336-hp2x.jpg?branch=production&width=800&quality=75&auto=webp&crop=16:9 og:image:width: 800 og:image:height: 450 og:image:alt: sergei-diaghilevs-145th-birthday-5691313237262336-hp2x og:type: article twitter:card: summary_large_image twitter:title: Google Doodle Honors Ballet Russes Creator Sergei Diaghilev twitter:description: He would have turned 145 on Friday twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/bltafb17a26e4397104/6988c0b4196cf478d403f778/sergei-diaghilevs-145th-birthday-5691313237262336-hp2x.jpg?branch=production&width=800&quality=75&auto=webp&crop=16:9 ---  # Google's New Doodle Celebrates Sergei Diaghilev, Creator of the Ballet Russes > Sponsored content. 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Our videographer went to the Googleplex in Mountain View, California to meet some of the designers and coders who create the special, clever variations on the Google.com logo known as_ by [TIME Staff](https://time.com/author/time-staff/) ## TIME Staff Mar 31, 2017 6:45 AM UTC  Google by [TIME Staff](https://time.com/author/time-staff/) ## TIME Staff Mar 31, 2017 6:45 AM UTC On what would have been his 145th birthday Friday, Google [celebrates the life ](https://www.google.com/doodles/sergei-diaghilevs-145th-birthday)and work of Russian visionary Sergei Diaghilev, cultural impresario and creator of the pioneering Ballets Russes, with a new Doodle. Born into a wealthy family in 1872, by the time he’d reached his thirties Diaghilev had become known as an attaché of sorts for Russian culture; he collected rare portraits and brought some of Moscow’s most exquisite talents to Europe for performances. The Ballets Russes was founded by Diaghilev in 1909 in Paris, and later came to be known as the most influential ballet company of the 20th century. The company was known for its avant-garde and collaborative productions that brought together artists of various fields and visions. Its modernist choreography, elaborate costumes, and stage sets designed by some of the moment’s most provocative artists captivated crowds throughout the globe. The mustached eccentric is remembered as a man of limitless ingenuity, who brought together talents of all types. Among his list of friends and colleagues are many of the century’s most memorable artists; Anna Pavlova and Vera Karalli both danced on the company’s stage, while other creatives such as Henri Matisse, Pablo Picasso and Jean Cocteau were artistic collaborators. Diaghilev died of diabetes in 1929. ## Transcript [00:01] >>The Doodle [00:07] team was able to meet Ira Glass from This American Life, [00:10] and he was just meeting us for fun. I guess, I'm not even [00:13] sure why he was here, but we talked about potentially [00:17] collaborating and they thought that it'd be fun to collaborate [00:21] with us on Valentine's Day, so I took the lead on [00:25] this project. [00:34] >>We do Valentine's Day pretty much every year, and [00:36] we've done your typical like lovebirds and, you know, [00:39] flowers and things like that. But Ira and his [00:44] team are awesome. [00:44] >>They were able to pull stories that they have collected [00:47] over the years, they've recorded new stories for us, and [00:49] they're all about love in all different respects of the word. [00:55] They sent us maybe 8 or 10 stories and they're all really [00:58] fun and really sweet. [00:59] >>The stories run the [ unk ]. There is [01:03] a story about middle school love. [01:03] >>I was in the cafeteria, just got [01:07] on a drink of root beer and she walks up to me. [01:11] >>There is a story about a new bride who's in doubt that [01:14] she made a mistake. [01:14] >>My husband, me and I, we're just so worried, his face I [01:14] could tell. I said, " Where he could be ," you know, and [01:20] I-- and I called the police because I thought [01:24] he got lost or something happened. [01:28] >>When I first got the audio from Ira, my co- worker and I [01:31] listened to it together and we wrote down bullet points of [01:34] where we wanted to have a little drawing come up. [01:37] >>One of my favorite stories, it involves middle schoolers. [01:43] We're titling it, " Puppy Love" so true to the title, I just-- I just [01:46] drew everyone as a dog. [01:47] >>Each stories are-- containing a little candy heart. [01:47] >>And when you click on it, the heart will flip, [01:52] the audio will play and you will also see the images that [01:55] we've drawn to accompany the phrases. So, [01:59] now we are all going to brainstorms together because we [02:02] need the creative side and we also need the technical side [02:04] to tell us what is possible and what isn't possible. For this [02:08] one, it's a pretty conservative on the interactive side, [02:12] because we didn't want to overshadow the audio. When I [02:15] first started, they were no engineers on the team, we only [02:17] did static doodles, but since then, we've started doing more [02:21] animated stuff, more interactive work, and for that we [02:24] needed a dedicated team. [02:24] >>Some of our most like ambitious to those have come [02:26] from engineers that are just incredibly talented [02:30] and spare similar time for our projects. [02:33] >>Sometimes the illustrators will come up with an idea that [02:36] is way too wacky and just not possible yet. The technology [02:41] hasn't been invented, but sometimes we're too [02:43] conservative and it's great to have the engineers there to [02:46] tell us that we can actually be way wackier with our ideas. [02:53] The relationship with my engineer on this was to just keep [02:56] my files size at a reasonable capacity, I was getting [03:00] a little bit ambitious with how many frames I wanted to draw [03:03] and my engineers said, " Hey, you need to double it ." [03:07] >>We tried to do as many doodles as we possibly can. [03:08] We're a pretty small team, relative to how many audiences [03:11] are out there [ unk ], but yeah, we-- you never know what [03:14] you're gonna get. 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