<!-- mobian-agent-page publisher="time" canonical="https://time.com/4576157/lego-store-london-photos/" -->

---
description: Lego’s latest flagship store opened Thursday in London’s Leicester Square
title: Take a Look Inside the World&#x27;s Biggest Lego Store
image: https://static.time.com/v3/assets/bltea6093859af6183b/bltde093bcdab65f2d0/6988d9b9bc6cfc69913e2a3c/time-logo.jpg?branch=production
---

* [Newsfeed](/tag/time-section-newsfeed/)  
## Newsfeed  

Update your preferences in [Account Settings](/account/preferences/)  
Close

# Take a Look Inside the World's Biggest Lego Store


by 

[Kate Samuelson](/author/kate-samuelson/)


## Kate Samuelson


Update your preferences in [Account Settings](/account/preferences/)

Close

Nov 21, 2016 1:01 PM CUT

by 

[Kate Samuelson](/author/kate-samuelson/)


## Kate Samuelson


Update your preferences in [Account Settings](/account/preferences/)

Close

Nov 21, 2016 1:01 PM CUT

Lego’s [latest flagship store](http://fortune.com/2016/11/19/lego-store-london/ "undefined") opened Thursday in London’s Leicester Square. The two-story megastore—complete with a life-sized London Underground train car made up of 637,903 bricks—is the largest of its kind in the world.

The new Lego store covers 9,800 square feet and contains a 20-foot replica of Big Ben that took 2,280 hours to build (and has a working clock face, naturally). Unique to the new store is a “Mosaic Portraits” system, where participants are presented with instructions and the bricks to create their portrait after having their photo taken in a special booth.

Have a look inside the new building, the world’s 131st Lego store:

![The ‘Mosaic Maker’ offers Legos fans of all ages the opportunity to purchase their very own, one of a kind, personalised Legos mosaic portrait. The machine captures your image and, in under ten minutes, printed instructions and the bricks required to complete the portrait are supplied to the customer. ](https://static.time.com/v3/assets/bltea6093859af6183b/bltdbfdbfe3dfc6bb1e/6988af050b72e347d96ebce0/mosaic-maker-1-lego-store-london-embargo-17-11-16-copyright-lego.jpg?branch=production&width=3840&quality=75&auto=webp)

The "Mosaic Maker" offers Legos fans of all ages the opportunity to purchase their very own, one of a kind, personalized Legos mosaic portrait. Lego

![Through a partnership with Transport for London, Lego has created a life-sized London Underground tube carriage. The tube is the largest Lego build in the store, is made up of 637,903 bricks and took 3,399 hours to build. ](https://static.time.com/v3/assets/bltea6093859af6183b/blt212ab9228b466066/6988af04cf40a8aeedc459cc/london-underground-carriage-lego-store-london-embargo-17-11-16-copyright-lego.jpg?branch=production&width=3840&quality=75&auto=webp)

Through a partnership with Transport for London, Lego has created a life-sized London Underground train car. The train car is made up of 637,903 bricks and took 3,399 hours to build. Lego

![The store's mascot, Lester.](https://static.time.com/v3/assets/bltea6093859af6183b/blt991cc3e56ed72bdd/6988af042dce0114ba9eb7a1/lester-lego-store-london-embargo-17-11-16-copyright-lego.jpg?branch=production&width=3840&quality=75&auto=webp)

The store's mascot, Lester. Lego

![The interior of the store's ground floor.](https://static.time.com/v3/assets/bltea6093859af6183b/bltcb46264ac506f2e0/6988af04cd1bba18ae703265/ground-floor-interior-1-lego-store-london-embargo-17-11-16-copyright-lego.jpg?branch=production&width=3840&quality=75&auto=webp)

The interior of the store's ground floor. Lego

![The interior of the store's first floor. A red telephone box made of Legos can be seen in the background.](https://static.time.com/v3/assets/bltea6093859af6183b/blt49b03a2c83904574/6988af03524fc0715adfa49a/first-floor-interior-1-lego-store-london-embargo-17-11-16-copyright-lego.jpg?branch=production&width=3840&quality=75&auto=webp)

The interior of the store's first floor. A red telephone box made of Legos can be seen in the background. Lego

![The 'Pick and Build' wall.](https://static.time.com/v3/assets/bltea6093859af6183b/blte357da073593df6c/6988af06428a9ef848cd50e7/pick-a-brick-lego-store-london-embargo-17-11-16-copyright-lego.jpg?branch=production&width=3840&quality=75&auto=webp)

The 'Pick and Build' wall. Lego


![A tube map made out of Legos. ](https://static.time.com/v3/assets/bltea6093859af6183b/blt10db6db9210903ae/6988af05cf40a8e5a3c459d0/london-underground-map-lego-store-london-embargo-17-11-16-copyright-lego.jpg?branch=production&width=3840&quality=75&auto=webp)

A train map made out of Legos. Lego

![A Legos mosaic of London's skyline.](https://static.time.com/v3/assets/bltea6093859af6183b/bltac31915d7abd5101/6988af07196cf46b1d03e07f/skyline-mosaic-lego-store-london-embargo-17-11-16-copyright-lego.jpg?branch=production&width=3840&quality=75&auto=webp)

A Lego mosaic of London's skyline. Lego

```json
[{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4576157/lego-store-london-photos/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4576157/lego-store-london-photos/"},"headline":"Take a Look Inside the World's Biggest Lego Store","datePublished":"2016-11-21T13:01:00.000Z","dateModified":"2026-05-11T04:46:32.767Z","description":"It even features a life-sized London train car","url":"https://time.com/4576157/lego-store-london-photos/","keywords":["Newsfeed","london","Toys","United Kingdom"],"thumbnailUrl":"","author":[{"@type":"Person","name":"Kate Samuelson","jobTitle":"","url":"https://time.com/author/kate-samuelson/"}],"articleSection":"","image":[],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/tag/time-section-newsfeed/","name":"Newsfeed"}},{"@type":"ListItem","position":2,"item":{"@id":"https://time.com/4576157/lego-store-london-photos/","name":"Take a Look Inside the World's Biggest Lego Store"}}]}]
```
