Hillary Clinton spent more than $245 million airing campaign ads this election.
The Democratic presidential nominee used her fundraising prowess to gain a nearly 3-to-1 advantage over Republican rival Donald Trump in the general election, according to ad tracking groups.
Clinton’s campaign followed the typical path of a candidate, starting with general biographical ads that reintroduced her to the public, highlighting pet issues and then turning negative on her opponent.
Here’s a brief look at her campaign ads this year.
More Must-Reads From TIME
- Jane Fonda Champions Climate Action for Every Generation
- Biden’s Campaign Is In Trouble. Will the Turnaround Plan Work?
- Why We're Spending So Much Money Now
- The Financial Influencers Women Actually Want to Listen To
- Breaker Sunny Choi Is Heading to Paris
- Why TV Can’t Stop Making Silly Shows About Lady Journalists
- The Case for Wearing Shoes in the House
- Want Weekly Recs on What to Watch, Read, and More? Sign Up for Worth Your Time
Contact us at letters@time.com