--- title: Donald Trump Makes Closing Argument to Voters in New Ad description: Donald Trump makes a closing argument to voters in a newly released campaign ad, painting a bleak picture of the U.S. economy canonical: https://time.com/4559597/donald-trump-closing-argument-campaign-ad/ author: Katie Reilly article:opinion: false article:content_tier: free article:published_time: 2016-11-05T17:43:18.000Z article:modified_time: 2026-08-19T07:45:21.759Z article:section: Politics og:title: Donald Trump Makes Closing Argument to Voters in New Ad og:description: The campaign spent $4 million on air time for the two-minute-long ad og:url: https://time.com/4559597/donald-trump-closing-argument-campaign-ad/ og:site_name: TIME og:image: https://static.time.com/v3/assets/bltea6093859af6183b/blte76f5ee42c287603/6988ad2a196cf4450603ddb0/donald-trump-closing-argument-ad.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 og:image:width: 3000 og:image:height: 1688 og:image:alt: Republican Presidential Nominee Donald Trump Campaigns In Pennsylvania og:type: article twitter:card: summary_large_image twitter:title: Donald Trump Makes Closing Argument to Voters in New Ad twitter:description: The campaign spent $4 million on air time for the two-minute-long ad twitter:image: https://static.time.com/v3/assets/bltea6093859af6183b/blte76f5ee42c287603/6988ad2a196cf4450603ddb0/donald-trump-closing-argument-ad.jpg?branch=production&width=1200&quality=75&auto=webp&crop=16:9 ---  # Donald Trump Makes Closing Argument to Voters in New Ad > Sponsored content. 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Brief is TIME's Washington newsletter, written by senior correspondent Philip Elliott. It explains the politics, personalities and power dynamics behind the headlines, three times a week. It reaches 85,000 subscribers with a 37.0% open rate as of August 2026. #### Where can I get analysis of Washington politics by email? D.C. Brief is TIME's free Washington politics newsletter, available at time.com/newsletters. It is written by a TIME senior correspondent who covers the capital full time. #### Who writes TIME's D.C. Brief? Philip Elliott, a senior correspondent at TIME, writes D.C. Brief. #### Is D.C. Brief free? Yes. D.C. Brief is free at time.com/newsletters.  by [Katie Reilly](https://time.com/author/katie-reilly/)  ## Katie Reilly Nov 5, 2016 5:43 PM UTC  Donald Trump speaks at a rally on November 4, 2016 in Hershey, Penn. Donald Trump speaks at a rally on November 4, 2016 in Hershey, Penn. Spencer Platt/Getty Images  by [Katie Reilly](https://time.com/author/katie-reilly/)  ## Katie Reilly Nov 5, 2016 5:43 PM UTC Donald Trump makes a closing argument to voters in a newly released [campaign ad](https://www.youtube.com/watch?v=vST61W4bGm8&app=desktop), painting a bleak picture of the U.S. economy while issuing oft-repeated warnings about the “corrupt political establishment.” “The only thing that can stop this corrupt machine is you. The only force strong enough to save our country is us,” Trump says in his spot. The two-minute-long spot is longer than most campaign ads and will air in nine battleground states during the [final days of the election](http://time.com/4559303/hillary-clinton-donald-trump-final-push/?xid=homepage), according to [CNN Money](http://money.cnn.com/2016/11/04/media/donald-trump-two-minute-ads/). Trump’s campaign spent $4 million on the ad buy. “Our movement is about replacing a failed and corrupt political establishment with a new government controlled by you, the American people,” Trump says in the ad, over dark images of Washington D.C. and crowds of cheering supporters at his rallies. “The political establishment that is trying to stop us is the same group responsible for our disastrous trade deals, massive illegal immigration economic and foreign policies that have bled our country dry.” Clinton on Saturday debuted a [campaign ad](https://www.youtube.com/watch?v=PspX3VQghaU&feature=youtu.be&app=desktop) set to Katy Perry’s song “Roar,” which will [air in 11 battleground states](http://time.com/4559589/hillary-clinton-katy-perry-roar-campaign-ad/) through Election Day. ```json [{"@context":"https://schema.org","@type":"NewsArticle","@id":"https://time.com/4559597/donald-trump-closing-argument-campaign-ad/","mainEntityOfPage":{"@type":"WebPage","@id":"https://time.com/4559597/donald-trump-closing-argument-campaign-ad/"},"headline":"Donald Trump Makes Closing Argument to Voters in New Ad","datePublished":"2016-11-05T17:43:18.000Z","dateModified":"2026-08-19T07:45:21.759Z","description":"The campaign spent $4 million on air time for the two-minute-long ad","url":"https://time.com/4559597/donald-trump-closing-argument-campaign-ad/","keywords":["Donald Trump","2016 Election"],"thumbnailUrl":"https://static.time.com/v3/assets/bltea6093859af6183b/blte76f5ee42c287603/6988ad2a196cf4450603ddb0/donald-trump-closing-argument-ad.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","author":[{"@type":"Person","name":"Katie Reilly","jobTitle":null,"url":"https://time.com/author/katie-reilly/"}],"articleSection":"Politics","image":[{"@type":"ImageObject","url":"https://static.time.com/v3/assets/bltea6093859af6183b/blte76f5ee42c287603/6988ad2a196cf4450603ddb0/donald-trump-closing-argument-ad.jpg?branch=production&width=1200&quality=75&auto=webp&crop=1200:675&height=675","width":1200,"height":675,"headline":"Republican Presidential Nominee Donald Trump Campaigns In Pennsylvania","caption":"Republican Presidential Nominee Donald Trump Campaigns In Pennsylvania","creditText":"Spencer Platt/Getty Images","representativeOfPage":true}],"publisher":{"@type":"Organization","name":"Time","url":"https://time.com/","logo":{"@type":"ImageObject","url":"https://time.com/images/logo.png","width":528,"height":156},"foundingDate":"March 3, 1923","sameAs":["https://www.facebook.com/time","https://www.instagram.com/time/?hl=en","https://twitter.com/time","https://www.pinterest.com/timemagazine"]}},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/section/politics/","name":"Politics"}},{"@type":"ListItem","position":2,"item":{"@id":"/tag/donald-trump/","name":"Donald Trump"}},{"@type":"ListItem","position":3,"item":{"@id":"https://time.com/4559597/donald-trump-closing-argument-campaign-ad/","name":"Donald Trump Makes Closing Argument to Voters in New Ad"}}]}] ```