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title: Shinzo Abe Dresses as Super Mario for Rio Closing Ceremony
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# Japan's Shinzo Abe Pops Up as Super Mario for Olympics Closing Ceremony

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by 

[Kate Samuelson](https://time.com/author/kate-samuelson/)


## Kate Samuelson


Aug 22, 2016 9:44 AM UTC

![Olympics: Japanese PM Abe during closing ceremony](https://static.time.com/v3/assets/bltea6093859af6183b/blt80a22bbdcb575115/6988a322e20a8777fda921a4/ap_340808773641.jpg?branch=production&width=1200&quality=75&auto=webp&crop=3:2)

Japanese Prime Minister Shinzo Abe, dressed up as Super Mario, makes an appearance during the closing ceremony of the Rio de Janeiro Olympics on Aug. 21, 2016\. (Kyodo) ==Kyodo

Japanese Prime Minister Shinzo Abe, dressed up as Super Mario, makes an appearance during the closing ceremony of the Rio de Janeiro Olympics on Aug. 21, 2016\. (Kyodo) ==Kyodo Kyodo—Kyodo

by 

[Kate Samuelson](https://time.com/author/kate-samuelson/)


## Kate Samuelson


Aug 22, 2016 9:44 AM UTC

Japan’s Prime Minister Shinzo Abe surprised watchers of the Olympics Games closing ceremony by donning a Super Mario costume to celebrate the official handover from Rio de Janeiro to Tokyo.

Abe made the whimsical entrance following a short clip which showed him transform into Mario to try to find the way to Rio. Joined by Pac-Man and anime figures, he jumps into his famous green pipe in Tokyo, and then falls down a tunnel through the earth to the Brazilian Maracana stadium.

Abe then rose up from a pipe in the stadium dressed as the iconic Nintendo video game character, donning a suit and hat and holding a red ball, which he held high in the air. The bit was to commemorate the official handover to Tokyo, which will host the Olympic Games in 2020.

> [](https://twitter.com/nippon%5Fen/status/767527479489671168)

Social media immediately went wild, with viewers amazed at the sight of the typically stony-faced Prime Minister engaging in such light-hearted fun.

> [](https://twitter.com/aBasithH/status/767532532732727297)


> [](https://twitter.com/coverfer/status/767525650810806272)

> [](https://twitter.com/patriciahizon/status/767527515619467264)

> [](https://twitter.com/the%5Freal%5Fpalmer/status/767529975541030912)

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