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Fetching the Sunday newspaper proved to be an extraordinary challenge for a Jupiter, Fla. puppy.

In a valiant showing of effort, a four-month old Labrador strained to lift a newspaper with its teeth. She tries and tries again while her pet owner, Peter Schulz, supports his dog by laughing at her struggle and capturing this affectionate shaming video, posted Friday by Caters Clips. Running into the paper at breakneck speed doesn’t work, but the persistent pup does not stop there, so stick with it because she finally gets it.

Never since Tony Soprano in The Sopranos has anyone seen someone strain so hard to deliver the morning news.

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